- Compilation and delivery of commercial and marketing strategy
- Identifying and reporting on business opportunities in target markets and driving commercial team in achieving targets
- Achievement of defined goals and targets with regards to general business development, client servicing, PR and marketing initiatives
- Take a leadership role in promoting the efficacy of OoH by delivering Audience Measurement
- Increasing market share in existing markets and maximise new business development opportunities
- Support the Development and Patrimony departments to grow and enhance our inventory for relevant content and context
- Develop ongoing thought leadership pieces to be published in various industry channels (Digital & Print)
- Although based in South Africa, extensive and frequent travel is envisaged for the effective undertaking of the responsibilities attached to this position The Successful Applicant
The ideal Sales and Marketing Director will fit the following profile:
- At least 5- 7 years of senior business development and marketing expertise within a multinational company operating in South Africa, preferably in the outdoor advertising industry
- At least 10 years of sale/business development experience in the advertising industry
- Marketing Degree/ Diploma or equivalent BCom/IMM
- Must have Senior Managerial experience working in advertising agencies
- A demonstrated track record of managing culturally and geographically diverse teams will be important
- Action orientated and "hands-on" person with high energy levels
- Must be results driven with the ability to translate concepts and strategies into concrete plans
- Ability to prioritise initiatives by understanding critical economic value drivers and which deliver the highest returns with lowest risk
- Understand the link between operational change and tangible financial results What's on Offer
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Sales and Marketing Director - Gauteng, South Africa - Michael Page
Description
About Our Client
Our client is a global out-of-home advertising company with an office in Gauteng, South Africa.
Job Description
The successful Sales and Marketing Director will be responsible for the following but not limited to: