- To support the development and implementation of strategic plans for digital marketing communications and customer experience.
- To plan, develop and execute compelling email, social media and digital campaigns.
- To evaluate and test new and innovative communication tactics and channels and look at best practices.
- To segment needs into effective inspiring digital communications with detailed plans.
- Minimum of 5 years experience in marketing (desirable in retail/FMCG marketing), with at least 3 years experience in digital communications, communications or public relations.
- Minimum of 3 years experience leading teams and creating motivating and high-performance environments.
- Bachelor of Commerce degree (or relevant discipline, e.g. Marketing)
- Digital marketing principles, practices and global trends (expert)
- Shopper psychology and effective marketing communication (seasoned)
- Understanding of best practice principles and technology enablers in relation to digital communication and trends (seasoned)
- Digital communication tools and platforms (expert)
- Budget Management (seasoned)
- Financial Management (applied)
- POPI Regulations (seasoned)
- Stakeholder engagement (advanced)
- Strategic thinking (proficient)
- Innovative thinking and creating new growth opportunities (Advanced)
- Negotiation skills (proficient)
- Maintaining relationships (proficient)
- Analytical skills (BI, reporting) and drawing insights from data (Advanced)
- Persuasive communication (intermediate)
- Effective communication (proficient)
- Managing complexity (Advanced)
- Writing, editing and verbal communication
- (Advanced)
- Project Management (Advanced)
- Leading and Supervising
- Presenting and Communicating Information
- Applying Expertise and Technology
- Analysing
- Entrepreneurial and Commercial Thinking
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CRM Manager - Cape Town, South Africa - Liquid Thought
Description
Introduction
To lead and be responsible for the design, content, and effective measurement of all digital communications for our client's company and partners influence cross-functionally with other teams to identify and develop new and innovative methods of digital communications to maximise value (revenue and income).
Job Description
JOB EXPERIENCE:
EDUCATION:
JOB-RELATED KNOWLEDGE
JOB-RELATED SKILL
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