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    Tertiary Education Consultant - Pretoria, South Africa - CTU Career Chatz

    CTU Career Chatz
    CTU Career Chatz Pretoria, South Africa

    1 day ago

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    Full time
    Description

    Job Summary

    Detailed Job Description
    Job title: Tertiary Education Consultants
    Reporting to: Campus Business Development Manager, National Direct Sales Manager & National Business Development Manager.
    Salary: Basic salary, Petrol card for business related travel, Cell phone, Laptop, Commission & Incentives
    Hours: 45 hours, Full Time, Normal Hours 08:00am to 16:30pm, Min two Saturdays per month 09:00am to 13:00pm or as required for school events/ campus events
    Location: At the allocated CTU Campus
    Purpose of the position
    Tertiary Education Consultants promote the CTU Brand; build relationships with TOP FEEDER schools as specified and confirmed by Head Office. Tertiary Education Consultants generate a marketing database by presenting to Grade 8 to 12 learners at various schools and events allocated to their region. Tertiary Education Consultants create promotional events and functions on campus to generate sales. Tertiary Education Consultants are required to create a strong presence at the various schools and the surrounding campus region. Tertiary Education Consultants will market various school solutions in order to build strong relations with schools.

    Duties & Responsibilities

    Responsibilities & Duties
    a) School & Client Relations/ Business development
    • Required to build relationships with key people at schools / teachers/ principles/ parents/ prospective students
    • Schedule and complete presentations to grade 12 & 11 learners.
    • Create opportunity for first contact with learners from Grade 8 to 10.
    • Build relationships with funding and student loan organizations
    • Address customer concerns and issues in a professional and timely manner.

    b) Database/lead generation

    • Responsible for booking school appointments with TOP FEEDER schools, present to Grade 11 and 12 learners. These bookings might be extended to earlier grades where and if required.
    • Generate and manage the data collection against a given target
    • Generate no less than % of school learners in the allocated region
    • Ensure quick delivery of information cards to the campus after a presentation to ensure quick feedback to leads with all CTU information
    • Create events and opportunities that will ensure high lead conversion
    • Create a customer service/customer experience programme on campus that will ensure customer retention and minimize cancellation
    • Work closely with the campus team, student advisors, facilitators to ensure maximum attendance at events that will secure enrolments

    c) Overall marketing & generate enrolments
    • Drive brand loyalty.
    • Execute marketing plans.
    • Book appointments with schools | teachers | prospects and their parents
    • Liaise with the student advisors as required for consultations & events
    • Involved in the recruitment of the students for the next year intake
    • Mining and contacting of the career database
    • Scheduling appointments/consultations according to the school/campus targets set
    • Contact with the database as required for events
    • Work against strict activity and financial targets
    • Keep in touch with the registered prospects once a month
    • Registering and enrolling students monthly/quarterly against given targets
    • Involved with awareness campaigns for the allocated region
    • Attend and organize CTU CAMPUS events for example Open day's & Open weeks
    • Branding/ awareness and CTU representation when are where required, together with Campus and Senior management
    • Marketing various school solutions (i.e. Teacher training) in order to build sound school relations
    • Attend trade shows and events to market product./ Overall awareness and presence at schools/ events and region
    • Overall promotion for the campus
    • Create a CTU experience for current students (SRC/SSC/ Student life) that will create a positive environment, referrals etc.
    • Devise marketing campaigns with the goal of increasing product awareness and increasing sales and profits.
    • Plan, organize, and execute marketing and sales programs.
    • Act as the point persons for outside, inside and partner sales teams.
    • Work closely with marketing teams to create programs.
    • Support all company initiatives, give actionable feedback, share best practices and serve as advocate and information source for company.
    • Effective lead generation through school relations
    • Generate leads and secure sales.
    • Plan roadshows/ enrolment drives at various distant locations
    • Determine product/service value delivered throughout customer operations and effectively communicate value to customers to promote new applications and sales.
    • Improve forecast performance of business through thorough understanding of underlying demand assumptions.
    • Keep abreast of industry trends, competition, and new opportunities
    • Develop field-marketing plans for improving sales and profitability.
    • Assist the team in planning and scheduling marketing campaigns, tradeshows, conferences, industry meetings, etc.
    • Recommend innovative and creative marketing approaches for revenue growth.
    • Provide sales support and guidance to team for product positioning.
    • Monitor field-marketing programs regularly to evaluate the efficiency and effectiveness.
    • Be energetic and hardworking and should be able to communicate well with teachers, prospective students, current students and sponsors
    • Research local competitors
    • Record keeping of marketing workbook, stats and CRM
    • Monitor and manage expenditures.
    • Recommend marketing techniques and tactics based on changing business demands.

    Skills

    Core Competencies:
    ? Above average presentation skills
    ? Building Rapport
    ? Client/Customer Awareness
    ? Integrity
    ? Interpersonal Relations
    ? Listening Skills
    ? Organizing /Planning Ability
    ? Personal Work Ethic

    Position Competencies:
    ? Analytical Skills
    ? Assertiveness
    ? Attention to Detail
    ? Computer Skills
    ? Conflict Resolution Skills
    ? Consultative Skills
    ? Energy Level
    ? Flexibility/Adaptability
    ? Influencing Skills
    ? Initiative
    ? Innovation/Creativity
    ? Leadership Skills
    ? Learning Ability
    ? Mentoring/Coaching
    ? Motivation
    ? Oral Communication
    ? Problem Solving/Decision Making
    ? Sensitivity
    ? Tact
    ? Team Skills
    ? Technical Knowledge/Proficiency
    ? Tenacity
    ? Tolerance of Stress
    ? Written Skills

    Experience & Qualifications Required

    Experience
    ? Experience in academic advising or related careers in post-secondary education is preferred
    ? Proficiency in Microsoft Office Suite

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