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    Brand & Community manager - Cape Town, South Africa - Welcome Tomorrow

    Welcome Tomorrow
    Welcome Tomorrow Cape Town, South Africa

    6 days ago

    Default job background
    Full time
    Description

    Meet your dream team

    Hi there We're Welcome Tomorrow — the digital marketing agency behind some of Africa's most successful brands .

    Welcome Tomorrow was founded in 2021 by Maxime Calot, starting from a simple observation: advanced growth marketing techniques are not localised for emerging markets. Online marketing is increasingly complex and competitive, while there too much fragmentation in the expertises required to build sustainable compounding growth. Today, very few partners have a 360 vision of the key components that contribute a business success.

    Bringing state-of-the-art performance marketing expertise, Welcome Tomorrow is on a mission to redefine what a trusted growth partner is in Emerging Markets, starting with Africa. We operate along 4 main pillars:

    • Performance Marketing: driving actual business results for our customers (such as online sales or leads) thanks to data-driven strategies articulated around data, media and creatives.
    • Mobile Growth: acquiring new users and retaining them on mobile apps. This one is a big bet for us as the Mobile opportunity is huge in Africa (450M smartphone users), yet there's almost no local expertise in this field.
    • Creative Studio: relevant creatives and messaging are paramount in any campaign performance. We design specific data-driven creatives for each marketing channel and adopt a systematic A/B testing approach.
    • Tracking & Analytics: we enable our customers to collect, visualise and activate their 1st party data across multiple platforms and channels to make better business decisions, faster.

    Requirements

    Role Description

    We are looking for a highly-motivated Social Media & Content manager with an ambition to learn from others and develop deep expertise into our field of operation. In this role, you will be the voice and face of Welcome Tomorrow, responsible for shooting image & video content, managing our social media accounts, writing for our blog and newsletters. Your core missions with include:

    • Develop WT's brand awareness within online communities (blog, newsletter, LinkedIn, Instagram, TikTok)
    • Collaborate closely with our creative team to illustrate your ideas and writing in a powerful way
    • Taking part in the development of our brand & content strategy
    • Strengthen the cohesion of our community on social networks (animation and moderation)
    • Evaluate and follow up the impact of your marketing actions for our brand
    • Research and write blog articles demonstrating our online marketing thought leadership
    • Navigate our organisation to learn from experts, craft stories about what we do and showcase our expertise
    • Participate in tech events and customer trainings to grow your skills and represent Welcome Tomorrow

    Qualifications

    You have:

    • A bachelor or masters degree in communication, PR or digital marketing
    • A playful and flexible writing style, a sharp sense of humour, and a passion for the craft
    • A natural ability to talk in front of a camera, interacting with others and explaining concepts to a community
    • An excellent understanding of social media codes and winning strategies
    • Attention to detail, strategic and conceptual thinking, creativity, and storytelling instinct
    • The ability to work fairly independently on multiple projects with deadlines
    • An excellent verbal and written English

    Bonus:

    • You have experience working with Notion (ideally, you are Notion Essentials Certified)
    • You have past experience building and growing a community on TikTok, Instagram or LinkedIn
    • You have experience working in startups or high-paced environment
    • You are passionate by digital marketing and have already explored this area in your studies/work
    • You have experience creating original content (articles, videos, stories...)

    Benefits

    Benefits

    • A human adventure in an ambitious and fast-growing company
    • Joining a team of top talents, localising advanced growth marketing techniques for emerging markets
    • Embarking on a pleasant, stimulating and challenging environment
    • An attractive salary and an interesting variable
    • Premium Healthcare coverage
    • The possibility to work on side projects benefitting Welcome Tomorrow
    • High flexibility in your organisation of your work, including remote work
    • Possibility of traveling overseas to meet clients and other team members

    About us

    At Welcome Tomorrow, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not practice any discrimination based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability

    We are one of the fastest-growing companies in Africa, solving business challenges with marketing innovation

    To know more about us, have a look at our values

    How to apply?

    Please follow the process here
    If any questions, you can email

    Process

    1. Screening call minutes)
    2. Case Study
    3. Technical Interview (with your hiring manager)
    4. Leadership interview (with our CEO)
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