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    Strategist - Cape Town, South Africa - Ogilvy

    Ogilvy
    Ogilvy Cape Town, South Africa

    3 days ago

    Default job background
    Full time
    Description

    About Ogilvy Cape Town:

    Ogilvy Cape Town is a leading global marketing and communications agency known for its innovative and impactful campaigns. With a rich history of creativity and strategic thinking, Ogilvy Cape Town prides itself on delivering exceptional results for clients across various industries.

    Job Description:

    We are seeking a highly skilled and dynamic individual to join our team as a Strategist. As a key member of our strategic planning department, you will play a crucial role in shaping the direction of our client campaigns and ensuring they resonate with target audiences.

    Responsibilities:

  • Strategic Planning: Collaborate with clients and internal teams to develop comprehensive strategic plans that align with client objectives and target audience insights.
  • Consumer Insights: Conduct in-depth research and analysis to uncover consumer behaviors, market trends, and competitive landscapes to inform strategic recommendations.
  • Campaign Development: Translate strategic insights into creative briefs and campaign concepts that drive brand awareness, engagement, and conversion.
  • Cross-Functional Collaboration: Work closely with creative, account management, and other teams to ensure strategic alignment and seamless execution of campaigns.
  • Client Engagement: Build strong relationships with clients, serving as a trusted strategic advisor and presenting strategic recommendations effectively.
  • Measurement and Optimization: Define key performance indicators (KPIs) and develop measurement frameworks to evaluate campaign effectiveness. Continuously optimize strategies based on performance insights.
  • Thought Leadership: Stay updated on industry trends, emerging technologies, and best practices in strategic planning and marketing communications. Share insights and thought leadership with internal teams and clients.

    • Requirements:

  • Bachelors degree in Marketing, Communications, Business, or related field. Masters degree is a plus.
  • Proven experience (5 years) in strategic planning, preferably in an advertising agency or marketing consultancy.
  • Strong analytical skills with the ability to synthesize complex data into actionable insights.
  • Excellent communication and presentation skills, with the ability to articulate strategic recommendations effectively.
  • Creative thinking and problem-solving abilities.
  • Ability to thrive in a fast-paced, collaborative environment.
  • Proficiency in industry tools and software for research, analysis, and campaign measurement.
  • Knowledge of the South African market and cultural landscape is preferred.
  • Passion for creativity and innovation in marketing communications.

    • Ogilvy Cape Town is an equal opportunity employer and values diversity in the workplace. We encourage applications from individuals of all backgrounds and experiences.

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