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    CRM & Marketing Specialist - Johannesburg, South Africa - Telebest

    Telebest
    Telebest Johannesburg, South Africa

    16 hours ago

    Telebest background
    Full time
    Description

    Principal Accountabilities

    • Design, execute and monitor direct marketing promotions, campaigns and interventions
    • Monitor data quality, segmenting, marketing activities and assessment
    • Communicate with corporate CRM regarding activities, planning, updating and co-ordinating
    • Maintain Loyalty Club by executing acquisition strategies to grow base, remarketing strategies to activate base and implement an Always On maintenance strategy
    • Attend to club requests, complaints and queries and monitor resolution within agreed timelines
    • Plan and implement CRM campaigns and communication initiatives
    • Track performance of CRM campaigns and draw up performance reports
    • Draft all relevant corporate and guest communication
    • Implement communications process to keep track of all communication
    • Flexibility to work in line with client's operational requirements
    • Always Present a professional and favourable image of the client

    Experience

    Essential:
    Sound knowledge of Loyalty Programmes
    Principles of Direct Marketing
    Database management and mining

    Desirable:
     Marketing Diploma
    , 8 years plus Marketing experience in CRM (as a specialisation)

    Technical Skills
    SAS or any CRM Campaign Dissemination Tool
    Contact Lab
    Touchbase Pro
    Strong Excel Skills & Data Mining & Analysis in order to execute accurate reporting on database.
    Marketo
    Excel

    Key Skills and Competencies
    Computer literacy including MS Word, PowerPoint and Excel, Outlook
    Ability to communicate and liaise with internal and external customers
    Good interpersonal skills
    Ability to work under pressure
    Excellent writing skills
    Customer-focused
    Attention to detail
    High work standards
    Time management
    Punctual
    Flexible
    Team player
    Person Profile
    Strong customer focus
    Self- motivated and disciplined
    Ability to work under pressure
    Ability to communicate at all levels
    Proven verbal, written and telephonic skills
    Organised and methodical
    Team player
    High degree of flexibility
    Culturally aware
    Resilient and pro-active
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