- Bachelor's degree in Marketing, Communications, or a related field is preferred.
- Proven experience in digital marketing or social media management, with specific experience in YouTube content management preferred.
- Strong understanding of YouTube analytics and SEO principles.
- Excellent communication skills, both written and verbal.
- Ability to work independently and as part of a team in a remote setting.
- High level of organization and attention to detail.
- Creative mindset with the ability to generate new ideas for content and marketing strategies.
- Proficiency in video editing software is a plus.
- Ambition and ability to work under time pressure.
- Assist in creating and managing YouTube content calendars.
- Create YouTube videos with footage and audio provided and upload to relevant channels.
- Optimize YouTube video metadata (including titles, descriptions, tags) for SEO.
- Monitor and respond to comments on YouTube and other social media platforms.
- Analyze video performance metrics to identify trends and insights, and report on these findings.
- Support the production team by coordinating schedules and resources for video shoots.
- Stay up-to-date with YouTube's best practices and emerging trends.
- Collaborate with other team members to integrate YouTube activities with broader digital marketing campaigns.
- Utilize A.I. for content creation assistance.
- Remote work flexibility.
- A collaborative environment where creativity is encouraged and ideas are supported.
- Competitive salary and performance incentives.
- Opportunities for professional growth and advancement.
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YouTube Digital Marketing Assistant - Johannesburg, South Africa - Black Pen Recruitment
Description
About the Company
Our client is a dynamic and innovative digital marketing team committed to delivering outstanding results for their clients. They specialize in content creation, social media strategy, and digital advertising. As they expand their reach, they are looking for a motivated and creative YouTube Digital Marketing Assistant to join their team and contribute to their YouTube marketing campaigns.
Role Overview
As a YouTube Digital Marketing Assistant, you will support the development and execution of the company's YouTube marketing strategies. Your main goal will be to increase the company's YouTube channel's visibility, engagement, and subscriber count through innovative marketing tactics and thorough analysis of performance metrics.
Job Type: Full-time | Remote
Location: South Africa
Requirements
Responsibilities
Why join this company?