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eCommerce and Distribution Executive - Johannesburg, South Africa - Minor Hotels
Description
Job Description
We are seeking a driven and results-oriented E-commerce & Distribution Executive to join our dynamic team in South Africa. You will play a crucial role in maximizing online revenue and distribution for our Minor Hotels properties in the region.
The scope of this job is to ensure we are competitively represented on our brand and product on all Digital and Distribution channels. This role will serve the needs of the business, our guest and our colleagues by developing and implementing key eCommerce and Distribution strategies to optimize all the distribution channel and advertising digital channels.
To serve the growing needs of the business and individual hotels by:
• Support with eCommerce and Digital Marketing activities for the hotels in the SSA region.
• Support Minors Hotels Long-term Digital strategies in line with corporate initiatives.
• Managing and optimisation the online presence of the hotels' brand websites and other relevant channels (OTAs, metasearch engines). This includes content creation (descriptions, images).
• Ensuring optimal content of the properties as designated in all relevant eCommerce platforms.
• Coordinating with hotels the execution of all eCommerce activities for the properties and implementing new eCommerce initiatives to support hotels marketing strategies.
• Work closely with the Marketing and Communications team on online marketing initiatives and website functionality.
• Developing and optimizing the online content to maximise ranking/visibility of properties on various search engines and channels and on
• Assisting to conduct feasibility study, ROI and to suggest ways of improving ranking and revenue generation over e‐channels.
• Assisting in measuring, analysing, and reporting eCommerce performances and suggesting tactics improvements and new activities.
• To assist the revenue team at each property in maximizing revenue and yield through business trend analysis, highlighting areas of opportunity in digital and distribution strategies on an ongoing basis.
• To monitor and control that the Dynamic Pricing Strategies is adhered to and promoted with global and local distribution partners.
• Utilize channel management tools to ensure optimal distribution across various channels and monitor performance.
• Generate reports and track key performance indicators (KPIs) to measure the effectiveness of eCommerce and distribution efforts.
At Minor Hotel Group, we are proud to represent our hotel and our country to guests from all over the world. We treat our guests and our colleagues with respect and work hard together to deliver the highest quality of service to all.
Qualifications
• Minimum 2-3 years of experience in e-commerce, digital marketing, or hospitality distribution.
• At least bachelor's degree in any related filed.
• Very good written & verbal English is essential.
• Understating of Search Engine Optimization (SEO) and Pay-per-clicks (PPC) tactics.
• Understating and management of meta search engines (Tripadvisor, Google Hotel Ads, etc.)
• Preferable experience in using Content Management Systems.
• Preferable experience in hotel or travel related business.
• Preferable experience in OTA, reservations, or usage of channel management.
• Analytical skill a must. Ability to work well under pressure and effectively handle multiple, concurrent demands and appropriately prioritize responsibilities.
• Project management skills, including the ability to manage details through to completion and ensure project deadlines are met.
• Preferable proficient web analytics skills and ability to analyze website performance data (i.e. financial, statistical and /or performance).
• Very good use of words, powerpoint, excel is essential.
Additional Information
At Minor Hotels, passion is our foundation. Passion for performance. Passion for innovation. Passion for serving our guests, passion for relationships with our partners. Because we believe that only when you begin with passion can you achieve perfection.