- Preparation of annual marketing plans.
- Preparation of marketing strategies on a quarterly basis with input from the relevant managers.
- Planning and execution of promotional activities i.e. congresses, marketing campaigns and advertising.
- Preparation of annual budget and quarterly forecast for product portfolio by liaising with relevant Managers.
- Analysing market and sales data and prepare Medium Term Strategies.
- Expense control - promotional budget and marketing expenses through discussions and decision making with Group Product Manager.
- Pricing and price list.
- Stock forecasting daily and monthly.
- Continuous stock forecasting and management.
- Corrective Actions.
- Maintain key customer contact by quarterly in-field visits to different regions.
- Maintain key opinion leader program.
- Evaluation of future opportunities by investigating market and analyzing available market research data.
- Evaluate new business opportunities and direction by analyzing field intelligence.
- Compile monthly reports on market related issues and sales to present to the Marketing Manager.
- Liaise with the Responsible Pharmacist regarding product complaints.
- Ensure follow-up of representatives to the customer to ensure good customer relationships and internal product related information flow.
- Scientific training of sales force on new products added to portfolio in conjunction with Scientific Support Manager
- ·Basic training of newly appointed employees in other departments
- Degree in health sciences essential plus a business studies and/or
marketing qualification. - 5 years in a sales environment in a related field.
- 3- 5 years as a product/brand manager in a related field.
- Undergraduate or postgraduate marketing qualification, as well as experience in digital marketing would be an advantage.
- Outstanding communication skills (verbal and written) fluent in English.
- Intermediate to advanced level computer literacy (MS Office Suite)
- The ability to recognize opportunities for new services and products and to act accordingly, taking measured risks into account.
- Customer orientation
- Ability to meet deadlines & attention to detail
- Goal & result orientation
- Sense of Market and future trends
- Leadership Competency
- Planning & Organizing
- Communication and negotiation
- Teamwork
- Passion for success
- Conflict Management
- Networking (Cooperation)
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Marketing Product Manager - Johannesburg, South Africa - iSanqa
Description
Marketing Product Manager - Pharmaceutical (Permanent) - Gauteng - iS0QV777R78M
POSITION: Permanent
COMMENCEMENT: ASAP
PURPOSE OF POSITION:
The role is responsible for the management of product portfolio and all aspects of marketing of Pharma products.
KEY PERFORMANCE AREAS:
Marketing Responsibilities
Financial Management
Customer Liaison
Strategic Planning
Administrative
Product Complaints
Scientific Support / Training
MINIMUM REQUIREMENTS:
Competencies:
#pharma #pharmamarketing #isanqajobs #isanqa #isanqaresouring