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    Marketing and Communication Manager/Specialist - Johannesburg, South Africa - Oxyon People Solutions

    Oxyon People Solutions
    Oxyon People Solutions Johannesburg, South Africa

    1 week ago

    Default job background
    Full time
    Description

    KEY PERFORMANCE AREAS (DUTIES & RESPONSIBILITIES):

    • Proven history with Brand Management, Digital Marketing and Advertising as well as Marketing Communications to build brand and brand awareness.
    • Experienced in creation of marketing and social media campaigns and strategies, including budget planning, content ideation, and implementation schedules.
    • To ensure brand consistency in marketing and social media messages by working with various department members, including operations, product managers, and Exco team
    • Collects client data, analyses interactions, and visits, plus uses this information to create comprehensive reports and improve future social media strategies and campaigns.
    • Reports progress to senior management
    • Grows and expands company social media presence into new social media platforms, plus increases presence on existing platforms including Facebook, LinkedIn, Twitter, Instagram, and YouTube
    • Research and monitors activity of organization competitors
    • Uncover consumer insights and deliver innovative marketing campaigns.
    • Measure and report performance of all marketing and product launch campaigns and assess ROI and KPIs
    • Manage all company social media content strategies.
    • Establish and maintain brand budgets.

    ACADEMIC REQUIREMENTS & EXPERIENCE:

    • Degree in marketing or related field
    • 3-5 years proven track record in brand management, brand marketing, marketing management.
    • Experience in identifying target audiences and devising effective campaigns.
    • Digital marketing activities/ strategies
    • Strong knowledge of Web/ Google Analytics
    • Strong project management capabilities
    • Sound knowledge of prevailing procedures and techniques in e-commerce
    • A strong understanding of the DIRECT SELLING INDUSTRY and social media content management/ marketing
    • Experience in loyalty and rewards advantageous
    • Digital Marketing and E-commerce methodologies

    KNOWLEDGE, SKILLS & ABILITIES:

    • Brand Management
    • Brand Marketing
    • Digital Marketing
    • Social Media Communications
    • Catalogues Compilation
    • E - Catalogues
    • E - Commerce
    • Loyalty and rewards
    • Direct Sales
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