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    Creative Director - Cape Town, South Africa - Arc

    Arc
    Arc Cape Town, South Africa

    3 days ago

    Default job background
    Full time
    Description

    Job Description

    Creative Director with CRM, Direct, Loyalty experience

    We're looking for an experienced Creative Director with an amazing portfolio that demonstrates expertise in Direct Marketing, CRM and Loyalty (across a range of channels).

    Requirements

  • Manage a creative team of 2 writers, 4 designers, 1 DTP operator, and freelancers as needed
  • Be responsible for all creative output across all clients
  • Inspire, manage and motivate the team through regular check-ins and initiatives
  • Have a conceptual bent, and be able to crack concepts, with and without the team, and review those presented to you, as well as improving and building on ideas presented
  • Manage the delivery of the briefs/concepts through to final deliverables together with Traffic, ensuring all artworks are delivered on time and to specification
  • Present strategy, ideas and creative to stakeholders for sign off
  • Assist with the broader creative team's workload where appropriate from a copywriting or design perspective. This is a hands-on role, and you will need to roll up your sleeves and get involved in the day-to-day
  • Review all copy and design that comes out of the studio across all clients to ensure the work remains to a high-standard
  • Understand metrics, and weigh-in on results with ideas on how to optimise campaigns and programmes
  • Help with strategy across new business, pitches, and current clients according to needs
  • Understand customer touchpoints and journeys and channel matrices in order to craft solutions for clients and prospective clients
  • Participate in Publicis Creative Counsel initiatives, and attend meetings of the broader Africa and Global creative team
  • Managing and crafting awards entries and case studies

    • Qualifications

    Qualifications / Experience / Skills

  • Relevant tertiary qualification
  • 5 years+ working experience as a Creative Director in the loyalty, DM and CRM fields, leading a team of creatives
  • A good command of the English language (both written and verbal)
  • Strong presentation skills and leadership experience
  • Awards for effectiveness
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