- Bachelor's degree in English, Journalism, Communications, or a related field
- Proven experience as a Copywriter/similar role (preferably in the conservation, NGO or marketing industry)
- Must have exceptional writing, editing, and proofreading skills with an excellent eye for detail
- Strong understanding of branding, storytelling, and content strategy
- Understanding and ability to use SEO keywords in website copywriting and flexibility in writing for diverse audiences across different marketing platforms
- Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously
- Proficiency in digital marketing tools and platforms
- Develop compelling and engaging copy for various Impact marketing materials (websites, social media, email campaigns, print material, press releases, infographics, and presentations for the company)
- Must be able to collaborate with the teams and work closely with the design team to bring copy and imagery to life across all campaign projects
- Draft Impact-specific awards applications to ensure the company is internationally recognised as pioneering the way in conservation tourism
- Be able to assist with the promotion and distribution of reports and ensure both internal and external stakeholders are abreast of the latest Impact news
- Must be able to travel when required, to gather stories from the field
- Stay updated with industry trends, emerging technologies, and best practices in copywriting and content marketing to continuously enhance content strategy
- Support impact image selection processes to ensure appropriate brand imagery is used
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