Digital Marketing Analyst - Randburg, South Africa - DataTech Recruitment
Description
We are looking for a young & motivated Digital Marketing Analyst.Will be exposed & involved in all aspects of developing, implementing & measuring highly targeted, cross-channel digital customer communication strategies.
2+ years working experience in analytics with SQL a must and Python beneficial. Digital marketing experience would be a plus. Qualifications in Science, Mathematics, Engineering, Data Science, Data Analysis or similar fields required. Post graduate qualification in any of these fields is preferable.Responsibilities:
- Will be exposed & involved in all aspects of developing, implementing & measuring highly targeted, cross channel digital customer communication strategies.
- Will be working with best of breed tech stack & a highly experienced team implementing sophisticated customer journeys.
- Will learn the business from the ground up & you will be working on all aspects of data driven marketing. This is not a pigeon hole role Identifying the right groups of customers & products that suit them one day, setting up campaigns another & analysing results on another.
Requirements:
- 2+ years working experience in analytics. Digital marketing experience would be a plus.
- Qualifications in Science, Mathematics, Engineering, Data Science, Data Analysis or similar fields required. Post graduate qualification in any of these fields is preferable.
- Client facing skills confident to work directly with & present to client
- Teamwork collaborate across cross functional team
- Solution driven innovative thinking
- Detail orientated this role requires high levels of accuracy & rigour
- Dynamic comfortable working in different and rapidly changing environments, including operational tasks
- Analytical skills experience in analysing data in Python or R and efficient in SQL and Excel
- Data visualization ability to visualise data using PowerBI, Tableau or Excel to generate insights
- Data mining & machine learning knowledge or experience in data cleansing, data validation and development of machine learning modelling for large datasets
- Experience in customer communication tools like Braze a plus
Salary:
R500, R600,000.00 per year
Education:
- Bachelors (required)
Experience:
- SQL, Python: 2 years (required)
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