Social Media Manager - Cape Town, South Africa - O'Brien Recruitment
Description
Social Media ManagerLocation:
V & A
Waterfront Industry:
Hospitality
Responsibilities:
- Create and execute a comprehensive social media strategy that aligns with the company's marketing goals
- Develop and implement engaging content that increases brand awareness and user engagement across multiple platforms (e.g. Facebook, Instagram, TikTok, LinkedIn)
- Monitor and analyze social media metrics to measure the effectiveness of campaigns and adjust strategies as needed
- Manage influencer relationships and collaborations to increase brand awareness
- Design and create compelling graphics using Adobe Photoshop to enhance social media content
- Work closely with the marketing team to create and implement marketing programs and promotions
- Stay uptodate with the latest social media trends and technology to continually improve our social media presence
- Maintain the company's image and reputation on social media platforms
Requirements:
- At least 3 years of integrated agency experience in social media management
- Excellent copywriting skills
- Knowledge of online marketing channels and social media platforms
- Experience with influencer management and collaborations
- Expert content creator with Adobe Photoshop experience
- Ability to monitor SEO and web traffic metrics
- Analytical skills to track and analyze social media performance
- Strong communication and interpersonal skills
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