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Mieke Baard

Mieke Baard

Marketing Manager

Marketing / Advertising / Public Relations

Johannesburg, City of Johannesburg Metropolitan Municipality

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About Mieke Baard:

Experienced Communications and Marketing Manager with a track record of delivering successful campaigns across various channels. I specialize in developing and executing strategic marketing initiatives that drive growth and increase brand awareness. With 5 years of experience creating and implementing effective campaigns that drive brand awareness and engagement. Skilled in crafting compelling messaging and storytelling, developing and executing integrated marketing plans, and managing media and influencer relations. Proven track record of success across various industries in B2B and B2C environments. Passionate about staying up-to-date on the latest industry trends and utilizing data-driven insights to drive decision-making. Let's collaborate to elevate your brand and drive results.

Experience

As a marketing manager at Havaïanas, I lead and execute strategic marketing initiatives that drive growth and increase brand awareness for the iconic flip-flop brand. I leverage my digital marketing expertise and communication skills to create and implement effective campaigns across various channels, including social media, email, web, and print.

With 5+ years of experience in the marketing field, I have a proven track record of success across various industries in B2B and B2C environments. I have developed and executed integrated marketing plans, crafted compelling messaging and storytelling, and managed media and influencer relations for clients such as My Butchers Block, Three23, and others. I am passionate about staying up-to-date on the latest industry trends and utilizing data-driven insights to drive decision-making. I am also pursuing a BA in Communication Science from the University of South Africa, which enhances my knowledge and skills in the communication and media studies field. My goal is to collaborate with innovative and creative teams to elevate brands and drive results.

Education

BA Communication Science

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