Michelle Barnard
Services provided: Social Media & PR Services
About Michelle Barnard:
Thank you for taking the time to read my cover letter.
I am a veteran Public Relations (PR)/ Earned Media specialist with 20 years of experience, having worked on some of South Africa’s leading premium consumer brands.
I possess a high level of professional knowledge in communications, reporting on and developing and presenting PR & marketing strategies, can manage and oversee multiple accounts, and over the years, have established a proven track record for achieving outstanding business outcomes through established and trusted stakeholder relationships.
I am well-groomed in project management, media relations, budgeting, mentoring/people management, and business development skillsets. With the ability to transfer this skill set to a more junior support team. I am accustomed to taking full responsibility for the portfolios which I manage by providing excellent client service and always aim to increase the profitability of my portfolio/business unit.
Over the years I have been a senior resource for leading PR agencies and corporates either as an employee or freelance consultant.
My B2B & B2C sector experience is vast/versatile and includes the following:
- Arts, Culture & Entertainment
- Corporate
- CSI
- Fashion
- FMCG
- Health & Wellness
- Hospitality
- Interior Design
- Retail
- Tech & Innovation
I believe I am a strong candidate for senior PR Manager roles in hospitality.
Please find my resumé attached for further reference of my career history and experience.
I reside in the Winelands and am available to start immediately and am negotiable on salary.
With thanks.
Michelle Swanepoel
Experience
Feb-2015 To Present | PR & Marketing Consultant |
Key Responsibilities:
|
Jun-2012 To Jan-2015 | PR Manager PRIMEDIA Broadcasting, Somerset Square, South Africa |
Reason for leaving: Opportunity to start a business as a freelance consultant |
May-2010 To May-2012 | Senior Account Director Conversation Capital -Consumer/Lifestyle, Cape Town City Centre, South Africa
|
|
Dec-2007 To Apr-2010 | Account Director Atmosphere Communications -Consumer/Lifestyle |
|
Feb-2007 To Nov-2007 | Senior Account Manager Total Media -Consumer/Lifestyle |
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Jul-2006 To Jan-2007 | Media Liaison & Marketing Executive (Good Food & Wine Show Gourmet Festival -Consumer/Lifestyle |
|
Education
Degree. BA Industrial Psychology
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