Marisha Naidoo

My passion for digital soared in 2012 when I took the first step in my

career as an eCommerce marketer for a Fashion & lifestyle Retailer. It was

during this time that I realised the true power of digital communication and

its impact on influencing consumer behavior.

Since then, my passion for all things creative and digital has grown and I

have found my career molding itself into an exciting path focused on

developing and executing integrated digital marketing and

communications plans; the stimulating space that I now specialize in. The

incredible power of technology has meant that people want to know and

share everything instantly.

This means that as a digital marketer, I have the beautiful opportunity to

connect and engage with people at my ‘ digital’ fingertips. 24/7.

During my time at RCL FOODS, I have enjoyed consulting to internal teams

on digital transformation in the FMCG space. I love how digital

communication transcends industries and is at the core of all effective

work environments. Mission-oriented and collaborative at heart, I love that I

am able to blend a diverse set of skills across a variety of communication

platforms to create engaging stories that spark conversation.

I believe that every person has a voice and an important story to tell and it

is through digital communication that these stories can be shared and

brought to life.

VEGA THE SCHOOL FOR BRAND LEADERSHIP

Bachelor of Arts Degree in Brand Communication

Honours, Bachelor of Arts in Brand Leadership

2009 - 2011Digital Media

Visual Communication

Creative Development

Brand Strategy

Critical Studies

Copywriting

Modules:

Achievements:

Mnet Vuka Award 2010: best 30’ advert, peoples’ choice award for most viewed advertMissing

Children South Africa. Mnet Vuka Award for best Tv advert concept.

Modules:

*Alchemy *Brand and Brand Building *Brand Communications Planning