Mapalollo Mohobane

I am a highly motivated individual with a diverse skill set encompassing event management, production, brand management, and marketing. My educational background includes BA degrees in Live Performance and Brand Management, along with a Post Graduate Diploma in Business Management & Administration. With a proven track record, I bring a blend of creative vision and strategic acumen to my consulting practice. In event management and production, I excel in venue management, crew coordination, and on-site event execution. I also handle supplier management, logistics, and production timelines with a deep understanding of the live performance industry. In brand management and marketing, my expertise lies in marketing campaign development, brand strategy, and public relations, allowing me to craft effective marketing strategies and creative campaigns that resonate with target audiences. I am dedicated to delivering tailored solutions, fostering collaboration, and driving tangible business growth for my clients, whether through exceptional events or compelling brand narratives.

 To be an effective professional in event management & production, and brand and marketing management, a diverse skill set encompassing strategic thinking, project management, communication, creativity, and adaptability is essential. These roles demand a deep understanding of the industries served, the ability to develop and execute comprehensive strategies, and proficiency in team leadership and client relationship management. Attention to detail and organization are crucial for managing budgets, timelines, and various stakeholders. In event management & production, competencies include strategic event planning, supplier procurement, budget management, and on-site execution, with strong communication and problem-solving skills for unforeseen challenges. In brand and marketing management, expertise lies in strategic brand development, marketing campaign execution, public relations, content creation, and data analysis. Overall, as an effective professional, these skills and industry knowledge combine to provide valuable guidance and solutions to clients.

Brand Management: My BA Honors in Brand Management (completed with Vega School of Brand Leadership in 2012) makes me well-suited to provide direction in brand strategy, development, and marketing. I can help businesses establish and maintain strong brand identities.  With experience in event venue and accommodation sales, talent coordination, security, and production crew management, coupled with a BA degree in Live Performance (completed with AFDA School of Live Performance & Motion Picture Medium in 2010), I can offer service in event planning and execution. My experience in marketing campaign development and implementation, as well as my brand management education, equips me to provide services in marketing and advertising strategy. I can help businesses create effective marketing campaigns and branding strategies.

Business Management and Administration: With a Post Graduate Diploma in Business Management & Administration from the University of Stellenbosch Business School (completed in 2022), I have a solid understanding of general business principles. This knowledge can be applied across various industries, making me a valuable resource in areas like strategic planning, process improvement, and general business management.