Sharon Cooper

Sharon Cooperhas more than 20years professional experience in Event Production and Salesand Marketing such as experiential activations, publishing, advertising, event production, public relations, media relations and strategic communications.

She received various Diplomas and Certificates across sectors, including Google Analytics, Google Advertising, Digital Marketing (Quirk), Marketing Management Modules (IMM), Contract Law Module (WITS Plus), Journalism (IAJ), Human Resource Management (Damelin) and is currently enrolledto secure her Masters in Arts througha Recognised Prior Learning program, and has worked for several established and reputable agencies like Prime Media, Media 24 and Hot Salsa Media.

She has strong sales and marketing background, demonstrating a deep understanding of various industries and a diverseset of businesses. She has the ability to service the needs of a mix of clients from small businesses to multinational brands and has developed a strong talent for building trusted relationships with her clients and team alike.

Sharon has played a major role in guiding campaigns and her areas of expertise include property, tourism, lifestyle brands, manufacturing, sports, finance,retail, education, arts and culture as well as working on projects for various brandsincluding the Cape Wine Academy, First Car Rental, Pam Golding Properties, Jowetts Cycles,Jeep Warrior Team, First National Bank, Tops at SPAR, Alto Wines, Constitution Hill and VUMA. She has also played an active, supporting role in managing several consumer and lifestyle portfolios.

She has great passion for a profit-with-purpose approach to connecting cultures and leveraging brands to impact society in a meaningful way. This includes managing marketing and sales teams and contractors to establish brands, create consumer and business markets and managing through-the-line campaigns, editorial, events and other forms of communication to track and deliver a return on investment.