Sales Lead Generation Specialist - Cape Town, South Africa - Estate Living

Estate Living
Estate Living
Verified Company
Cape Town, South Africa

4 weeks ago

Thabo Mthembu

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Thabo Mthembu

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Description

We are looking to employ a sales lead generation specialist who can continue to build our brand, build and drive sales leads and build online audiences.


Key responsibilities:

Develop digital marketing strategies and content plans
Create dynamic and exciting content for our website and social media platforms
Design and deliver graphics for lead generation campaigns across all social media platforms
Research and stay up to date on digital marketing trends, technologies, platforms and tools
Keep accurate records of SLA and retainer time allocations; ensuring that allocations are utilised and not overspent
Set up, implement and oversee editorial guidelines of all digital marketing profiles
Set up, manage, track, optimise and report on digital advertising campaigns on Meta and Google, taking responsibility for adherence to budgets
Ensure that sales lead campaign KPI's are being met
Prepare and present accurate reports and presentations on paid digital marketing campaigns using Google Analytics, Meta, Hootsuite, etc.
Oversee all digital marketing promotions, competitions, giveaways, etc. to ensure compliance
Assist when necessary with website content population and management, working closely with SEO specialist if required
Oversee research and social listening of clients' industries, competitors, etc.


Requirements:

Proven minimum five years working experience with lead generation campaigns
Strong leadership skills
Creative thinker
Excellent communication skills
Exceptional analytical ability
Team player
Sound experience and knowledge of Google and Meta
Previous experience working on Hootsuite or similar tools advantageous
Relevant tertiary qualification advantageous

Please submit your portfolio to view some of your designs.
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