Gert Scholtz

7 years ago · 2 min. reading time · +100 ·

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Buying a Bookshop: Valuation of a Small Business

Buying a Bookshop: Valuation of a Small Business

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There is a quaint bookshop around the corner. The selection is not large; the latest non-fiction and timeless novels – my favorites. Coffee is served filling the place all day with the delicious aroma of ground coffee beans. It so happens that the owner has put up the business for sale. I can see myself doubling as book aficionado and coffee barista…..

Like many whose largest purchases have been their residential homes and a car every few years, this will be my first and possibly only purchase of a business. Now comes the tricky part. What is the value of the bookshop business and how much should I pay for it?

Of course I will negotiate the price down as much as possible but I need to determine some starting value as benchmark to start a discussion with the owner. To assist I have called on the advice of B. N. Counter and associates, a nearby accounting firm.

The value of a small business is made up of two components; the assets of the business and the income of the business.

Assets

Consider that if I were to start the same bookshop from scratch, I would have to pay for the shelving, fittings, cash register, possibly a delivery vehicle and the stock of books. This in itself has value and is a start point in determining a price for the business. With one of the young Counter associates, a smart young lad called Namba Kruncha, we look at the balance sheet and asset register of the shop. It comes to a value of $10 000.

Net Income

My planned little venture means that I am buying the future income that the bookshop will produce. Every year the shop sells a certain amount of coffee and books, it pays for new books, coffee beans, rent and utilities, and the four students who alternate as staff earn a monthly wage. Deduct these expenses from sales and what is left is the net income of the business. Over the last three years the net income per year was $12 000 on average. The future is uncertain and not all future income is paid for today, so a multiplier is applied to the net income amount. As a rough rule of thumb; the income multiplier applied to the price of a small retail business would be about 0.75 to 1.50 times. Let’s take the multiplier as 1.25 which pegs the net income value at $15 000.

The asset value and the net income multiple is added.

Voila, the value of the shop is $ 25 000.

“Not so quick” says Namba.

Many factors influence the asset and net income values. The age and condition of the shelves and furnishing, the amount of books in stock that may be old and out of fashion and then there is the niggling issue that the lease is expiring in six months and a large increase in rent is expected. B. N. Counter’s astute associate also points out that the shop is in one of the new hotspots in town and sales can be expected to boom over the next few years. A local college has only recently agreed to order most of its fiction literature through the shop.

All these and more may influence the perceived value of my little dream shop. 

Ultimately all is up to negotiation between buyer and seller.

This fictitious story illustrates one way of valuing a small business. Valuation is not an exact science and the method shown is but one simplified example.If you were really to find yourself in a situation of buying or selling a small business, professional advice is recommended.

Now then, where can I find a good bookshop….to buy that is.


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Comments

Gert Scholtz

7 years ago #19

#26
Irene Hackett The financials are indeed only a starting point and in a sense the glossy veneer. One further point to probe is exactly why the owner is selling. Does he/she see trouble coming for the business or are the reasons for sale bona fide. Thanks for reading and your valuable comments Irene.

David Navarro López

7 years ago #18

Katja Bader

Phil Friedman

7 years ago #17

#21
Oh Gert, I understand that... completely. It's just that if I owned your fictional little bookstore, I would get down on my knees every night and pray that Microsoft got it into its head to add mini-Borders coffee and books stores to its repertoire. Better than winning the PowerBall lottery... and probably just as arbitrary. Cheers!

Gert Scholtz

7 years ago #16

#20
Phil Friedman Thank you for the kind words of recommendation Phil. The post is intended to give some idea of how to go about valuing a small business. The ultimate price that may be agreed on depends on many factors and is in the final instance a function of willing seller and willing buyer.

Phil Friedman

7 years ago #15

Gert Scholtz is in banking, credit and risk assessment, in South Africa. Here he puts together a rather charming parable, with an underlying very serious, imporant message. I recommend you read this one.... and enjoy your way to a better perspective on the topic.

Gert Scholtz

7 years ago #14

#18
Robert Cormack Thank you Robert - all very valuable insights. Should I really decide to do this one day can I have you as business partner? You might like exchanging Canada for SA and you can have as much coffee on the house as you want.

Robert Cormack

7 years ago #13

The day a university agrees to buy their books from your shop, you have it made (but that's rarely the case—almost never the case). Even if it were the case, the increase in rent—even a ten percent increase—could reduce your profits to almost nothing. Imagine also that you're running a business through two profit centres, books and coffee. You're competing with chains in both instances. NEVER COMPETE WITH CHAINS, THEY'LL EAT YOU ALIVE. Also, beware of "growing neighbourhoods." Lots of neighbourhoods are growing and the rent will be increased accordingly. The smartest consumer Indie businesses find a "before-trendy" neighbourhood and lock in the rent for five years. You need at least two years to establish (you may make diddly in that time).

Phil Friedman

7 years ago #12

Gert Scholtz - very charming illustration, with s genuine moral underlying the fictional story. It does lead me, however, to suggest that you buy the bookstore at any price you can afford, than hire the guys who valued LinkedIn at $26 Billion for the MS purchase -- by any normal calculation about 100 times true value. Good luck with the flip. Cheers!

Dean Owen

7 years ago #11

#14
I would think a social media presence is critical to inform your regulars of - book readings, rare first editions, recommended reading, book reviews etc

Gert Scholtz

7 years ago #10

#9
Paul \ Did I mention I also had a lawyer called Aphi David? Nice story on your motel purchase! Thanks Paul for reading and commenting.

Gert Scholtz

7 years ago #9

#8
Dean Owen Yip, one day in a place like Cape Town.... There are two major book retailers in SA and strangely none have a significant social media presence. But now you've planted the idea for me for someday!

Gert Scholtz

7 years ago #8

#7
Tausif Mundrawala I see it is common in stores to have a "recommended" shelf. And the shelf does not even have to say recommended by whom! Thanks for reading Tausif.

Gert Scholtz

7 years ago #7

#10
Thanks for the comments Emilia. Buying the shop is only imaginary. I wish I could be the proud owner of the one you are referring to! My idea with the post is to illustrate a way to calculate and determine the value of a small business.

Dean Owen

7 years ago #6

Nice post Gert. Sounds like an idyllic life for the twilight years, perhaps in a cool city like Sydney. Wondering do people value social equity? If this bookstore had a Facebook page with 25,000 followers for example....

Gert Scholtz

7 years ago #5

#4
Aurorasa Sima As you rightly point out a business valuation depends on many (subjective) elements other than only the bare numbers. The tricky factors are those that you don't see coming such as an Amazon opening next door (Oh no!- there goes my little venture!). Thanks for your comments Aurorasa.

Gert Scholtz

7 years ago #4

#2
Randy Keho Very true Randy. The existing owners will certainly look for price value of the brand name and shop's history as well. This may be part of the intangible asset valuation or even the net income multiplier as seen from the seller's side. Surely an aspect that influences the sales value. Thanks for reading and commenting.

Ken Boddie

7 years ago #3

Interesting buzz, Gert. Think I'll stay with the easy questions: "Now then, where can I find a good cup of coffee .... to drink that is?" ☕️ 🤔

Randy Keho

7 years ago #2

They'll be a price for keeping the name, too, which may be difficult to determine. It's one of those perceived values. The current owner's blood, sweat, and tears have gone into establishing the name. They're not just going to hand it over. What's it worth? Does it have a good reputation? Is it well known? What would be the cost of re-naming it? Is there a Barnes and Noble moving in around the corner? Remember the movie "You've Got Mail?"

Pascal Derrien

7 years ago #1

Coffee and books are priceless :-)

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