Digital Media Manager - Kalkbaai, South Africa - Merand Corbett & Associates
Description
Western Cape, Kalk BayAwesome digital marketing manager opportunity
- 5 Experience Essential
Our client is getting ready to launch their new freediving brand and need a digital creative genius to come on board.
Creative skills, analytical brain and passion for the ocean are a must If you're based in Cape Town and are interested continue reading.
Overall description of person required:
We are looking for a Digital Media Specialist who will be in charge of creating content to attract new customers, as well as helping to keep existing ones engaged on various platforms.
We need someone with a passion for the ocean, a passion for engaging with people, who has excellent creative skills and isn't afraid of digital analytics, to assist launch Agulhas as a top freediving brand globally.
Social media
- Assist Marketing lead with overall social media strategy
- Create monthly content plans
- Create posts using our inspiring images and videos
- Connect with our ambassadors and their content
- Manage the community with alwayson communication, setting a positive and knowledgeable brand tone
- Instagram/ facebook will be the primary channels, with a secondary presence on twitter
- Weekly interaction with the PPC media agency to agree strategy, analyse results and keep learning and improving posts.
Website management:
- Liaise with web developer for newness and site improvements
- Liaise with SEO agency for analytics on the website and optimum improvements
- Liaise with product team for updates
- Ensure seamless flow between social and website content
- Weekly interaction with digital media agency re google search ads to agree strategy, assess results and keep learning and improving campaigns
Skills required:
- Proven work experience as a Digital media specialist or Digital marketing manager
- Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other editing software
- Experience with visual communication principles
- Familiarity with web design and content management systems
- Excellent analytical and project management skills
- An ability to multitask and perform under deadlines
- Strong verbal and written communication skills
- Degree in Marketing, Digital media or relevant field
- Additional qualification in web design or animation is a plus
For more information please contact:
- Carin Walters
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