Experience Design Lead - Johannesburg, South Africa - Nedbank
Description
Job Purpose
- Implementation of the Client and Employee Experience design strategy and to synthesise the outcomes of design research and map them into a journey to meet the teams objective in line with Nedbank's focus on Client Centricity.
- Manage interaction with clients, internal stakeholders, and value chain partners that assist in the development of client and employee centric solutions, delivery of communication and the associated product collateral.
- Support CX/ UX delivery in squads in line with the CCD framework.
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Responsibilities:
- Adopt a customer
- focused framework of research methods that enable the organisation to understand user needs; the problems they're facing; and the way in which they'll use our products.
- Develop and implement research best practices to ensure quality, consistency, and compliance with industry standards.
- Manage research resources including staffing, tools, equipment to support efficient and effective operations.
- Identify and determine appropriate research methods/approach based on the underlying design challenge.
- Lead the development and execution research initiatives and programmes that align with Nedbank's strategic objectives.
- Prepare research data and synthesise the data in collaboration with CX colleagues and others, to surface observations, themes, and insights.
- Balance both agile and strategic research methods daily to influence solution direction, and overall user experience across all touchpoints.
- Partner and collaborate with multiple disciplines (especially UX and UI design) on aligned goals and influence business stakeholders.
- Translate goals into research questions and design research plans
- Produce qualitative exploratory research, including market research
- Oversee and execute usability testing, heuristic evaluations, user interviews, surveys, and ethnography.
- Define and implement the NCIB voice of the client program, while tracking and monitoring user experience across the digital platforms.
- Collaborate with the CX team to develop and design personas and inform client journeys, scenarios, and red routes.
- Define and conduct empathetic studies to better understand behaviour
- Design and conduct environmental analyses to get a 360degree views of clients
- Consult and collaborate with various product development team
- Help the business to understand the relevant social, cultural, political, and economic factors that determine the relevant products and experiences that will land best
- Simplify the complexities of South African societies to help business create appropriate and meaningful experiences.
- Detail the relevant Micro and Macro life moments to find opportunities to best serve clients.
- Lead efforts to establish a culture of research within NCIB, including research ambassador, foster collaboration
Essential Qualifications - NQF Level
- Bachelor's degree in Psychology or Anthropology or Sociology or equivalent
Certifications
- Scaled Agile Framework
- Minimum Experience Level years' experience in Change implementation; Thorough knowledge of, and experience in, change management principles and methodology.
Technical / Professional Knowledge
- Product design
- Process design
- Digital culture
- Writing, Editing, Proofreading, Layout and Design Skills
- Web Design
- Leadership Skills
- Organisational Awareness
- Relevant regulatory knowledge
- Performance management
- Behavioural Competencies
- Customer Focus
- Operational Decision Making
- Cross-Functional Collaboration
- Driving Execution
- Driving Innovation
- Digital Acumen
- Guiding Team Success
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