Marketing & Sales Manager - Johannesburg, South Africa - HotelJobs

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Verified Company
Johannesburg, South Africa

1 week ago

Thabo Mthembu

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Thabo Mthembu

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Description

MARKETING AND SALES MANAGER
RETURNAfrica is looking for an innovative Marketing & Sales Manager to join its team in Johannesburg.

This is a challenging position for a highly motivated individual who will help the company expand its market share and reinvigorate its marketing drive.

A passion for community and conservation, and experience in marketing and sales is essential. Previous direct involvement in tourism is recommended but is not strictly a requirement.

A competitive remuneration package will be offered.

The duties of the Marketing & Sales Manager will include but not be restricted to:
a) All duties in respect of marketing of the portfolio of tourism products managed by the Company:

  • Development of a marketing strategy and budget
  • Brand Management and Brand Visibility
  • Management of media relationships including organising media trips
  • Representation at trade shows local and international
  • Building a strong social media presence, incl. Instagram, Facebook, LinkedIn, X and TikTok
  • Paid campaign management including social advertising and print media, including content creation
  • SEO management and optimisation
  • Google Adwords management and optimisation
  • Website development, management and optimisation
b) Management of sales, including

  • Supplier relationship management, including maintaining and building trade relationships with DMC's, tour operators and agents
  • Implementation of digital sales strategies
  • Research and analysis of local market trends (industry, competitors, customer, distribution channels), identifying target markets and how best to reach them
  • Arranging and hosting educationals
  • Contracting
  • Rates management
  • Presentations and product training with the trade
  • Liaison and maintenance/strengthening of relationships with product managers
  • Weddings
  • Dealing with unhappy guests/agents/tour operators
  • Working with representation agencies

c) Administration, including:

  • Liaison with bookkeeper
  • Oversight of the reservations team including checking invoicing, refunds, accounts administration, outstanding payments, etc.
  • Reporting on sales, guest demographics etc
  • Sales projections
  • Maintenance of Association memberships
d) The Employee will report directly to the CEO with a dotted line to the Board.

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