Data Scientist - Sandton, South Africa - Starcom
Description
Job Description Who we are**:
We are the human experience company
We create experiences people love and actions brands need.
When we combine our deep understanding of people with our unmatched expertise in media, magic happens - experiences get invited in, not filtered out.
As a Data Analyst at Starcom, you will provide strategic media insight, thinking and direction for the clients and new business that you work on.
A Data Scientist at Starcom is expected to be data driven and a solutionist thinker, who strives to make meaningful impact on the business.
A high level of collaboration, a willingness to teach others and a real desire to push the boundaries is what will be expected.
In addition, this role requires a high level of accountability and responsibility over the digital media investments we are entrusted to manage - all efforts need to be made to prevent under and over-spends.
The Job Purpose:
- To demonstrate real passion, care and vision for the brands in your portfolio.
- To be accountable for the successful delivery of digital data analytics, visualization and effective management of the live digital dashboards.
- Ensure ongoing optimization of campaigns through collaboration media and creative pivots
- To organize and deliver the data required to derive insights for ongoing incremental media improvements for optimized return on investment.
- Together with the team, successfully meet the contracted KPI's and the commercial targets of the company and our clients.
- Work collaboratively with the team to maintain highest taxonomy standards for world class data oraganisation and visualization.
- Work collaboratively with the Head of Digital and Head of Data Science at Publicis Media.
- To grow the strategic reputation of the agency by delivering worldclass analytics excellence.
Qualifications Qualifications**:
Stacom Data Scientists are hungry to learn and are required to obtain and maintain the following certifications:
Google Fundamentals of Digital Marketing
- Google Data Studio
- Google Analytics
- Google Ads Video
- Google Shopping Ads
- Google Display Ads
- Google Ads Search
- Datorama
Experience:
- At least 5 years of data science experience
Additional Information What you can expect in an average week**:
You will be involved with numerous brand managers, so it's important to develop a good understanding and identify specific business needs for each one.
Your average week may include:
- Attend internal operations meetings.
- Collect, connect and organize data for live
- Effectively maintain the live digital dashboard ensuring all connections points are maintained.
- Flag optimization opportunities, concerns or issues immediately.
- Monitoring the performance of campaigns daily.
- Prepare and deliver insights decks with the strategists and planners.
- Be present and on time, to all required meetings.
- Work collaboratively with our colleagues, global teams and creative agency partners.
- Keep your Google, Facebook, Twitter and any other required media owner certifications up to date and participate in required training sessions.
Hard Skills:
- Able to effectively project manage
- Comfortable Presenting and loves telling data stories
- Numerically strong and analytically able
- Strong communicator with effective interpersonal relationships across team and clients
- The ability to synthesize and reduce different inputs to create a wellconsidered and accurate representative view.
- English fluency and language skills for effective business writing
- Solid data interpretation and analytics skills
- Be able to exercise strategic principles and structured thinking to tackle business development projects assigned by client
- Be able to select appropriate frameworks, tools and approaches to use in solving client problems
- Develop strategies that interpret cultural and social trends as well as data relevant to client business
Soft Skills
- Is open to constructive feedback and challenges accordingly.
- Is effective at building relationships and working as a team
- Shows leadership and decisionmaking ability
- Manages change well adapts and remains flexible to business priorities
- Ability to collaborate without ego as well as work effectively independently
- Is willing to transfer skills and share knowledge openly
- Ability to selfstart and selfmanage
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