Display Specialist - Sandton, South Africa - Starcom
Description
Company Description Who we are**:
We are the human experience company
We create experiences people love and actions brands need.
When we combine our deep understanding of people with our unmatched expertise in media, magic happens : experiences get invited in, not filtered out.
Job Description The Job Description**:
The Digital Media Planner is expected to be data driven, insights lead and a creative thinker, who strives to make meaningful impact on the business.
A high level of collaboration, a willingness to teach others and a real desire to push the boundaries is what will be expected.
In addition, this role requires a high degree of accountability and responsibility over the digital media investments we are entrusted to manage.
Daily Activities:
- Creating CE's
- Sending CE's to clients
- Managing CE's
- Sending CE's to buyers for PO tracking purposes
- Drawing up media schedules
- Delivering Media schedules
- Obtaining Media Schedule approvals from clients
- Creating Chase Lists, delivering chase lists to creative partners and Power of One partners
- Chase outstanding creative
- Briefing campaigns into Ad Operations
- Attend internal meetings with strategists, Ad Operations and Traffic management
- Following up on the status of campaigns in Ad Operations
- Maintain a good relationship and understanding of Medi Owner platforms
- Maintain good relationships with the campaign management and Ad Operations teams
Qualifications
Qualifications:
- Google Fundamentals of Digital Marketing
- Google Analytics
- Google Ads Video
- Google Shopping Ads
- Google Display Ads
- Google Ads Search
- Facebook Blueprint Planning
Experience:
- At least 3 years of digital media planning experience
Additional Information Hard Skills**:
- Able to effectively project manage
- Numerically strong and analytically able
- Strong communicator with effective interpersonal relationships across team and clients
- The ability to synthesize and reduce different inputs to create a wellconsidered and accurate representative view.
- English fluency and language skills for effective business writing
- Strong presentation skills
- Solid data interpretation and analytics skills
- Be able to exercise strategic principles and structured thinking to tackle business development projects assigned by client
- Be able to select appropriate frameworks, tools and approaches to use in solving client problems
- Develop strategies that interpret cultural and social trends as well as data relevant to client business
Soft Skills
- Is open to constructive feedback and challenges accordingly.
- Is effective at building relationships and working as a team
- Shows leadership and decisionmaking ability
- Manages change well adapts and remains flexible to business priorities
- Ability to collaborate without ego as well as work effectively independently
- Is willing to transfer skills and share knowledge openly
- Ability to selfstart and selfmanage
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