E-commerce & Direct Marketing (CRM) Specialist - Johannesburg, South Africa - Virago Recruitment

Virago Recruitment

Verified Company

Johannesburg, South Africa

1 week ago

Posted by:

Thabo Mthembu

beBee Recruiter

Description

Successfully support the establishment of E-Commerce projectand grow online sales capability through a new E-Commerce channel

Effectively support cross-functional project to launch new E-Commerce channel

Manage and optimise all online sales channels, including owned and partner platforms

Connect E-Commerce to existing digital ecosystem and optimise for sales

Establish consumer data marketing capability

Manage all CRM / direct marketing communication

Proactively monitor and optimise ecosystem and accurately report to business using data insights

Marketing budget management and vendor registration, including managing Purchase Orders, Invoicing etc.

Monthly management and updating of direct marketing budget and plans

Uploading plans, CE's, PO's, invoices, vouchers, process payment once proof of work received.

Develop briefs for digital agencies and web administration services

Relevant Degree / Diploma in Marketing/Data Analytics.

7+ years' experience

Experience in online customer journey mapping and orchestration

Experience in a direct marketing and E-Commerce

Understanding of the retail E-Commerce space

Experience using various CRM tools

CMS knowledge

Experience with Google Marketing Platform

Proficiency in Google Analytics, Adobe Analytics, and Audience Manager preferred.

Digital marketing workflows and campaigns

Market analysis and trends

Between Years