- Develop TV, radio, and print plans
- Liaise with outdoor planners for OOH plans
- Produce reach curves and optimization analyses
- Provide guidance on best-performing media channels
- Obtain media schedule approvals from clients
- Chase outstanding creative assets
- Compile and deliver Proof of Life documents
- Attend internal and external client meetings
- Manage CE's and PO process
- Produce and deliver Post Campaign Reports
- Respond to Global Report Requirements
- Maintain relationships with media owner platforms
- Telmar Advanced
- Excel Intermediate
- Power Point Intermediate
- At least 5 years of ATL media planning experience
- Effective project management
- Numerical and analytical skills
- Strong communication and interpersonal skills
- Advanced IT skills, including Microsoft Office and web-based applications
- English fluency and language skills for effective business writing
- Strong presentation and data interpretation skills
- Ability to exercise strategic principles and structured thinking
- Open to constructive feedback and challenges
- Effective team player and leader
- Adaptable and flexible to business priorities
- Ability to collaborate and work independently
- Willing to transfer skills and share knowledge
- Self-starting and self-managing
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ATL Media Planner - Sandton, South Africa - Starcom
Description
Seeking a data-driven ATL Media Planner to drive business impact through creative insights and strategic planning.
The ideal candidate will be a confident and skilled professional with a strong ability to collaborate, teach, and push boundaries.
This role requires a high degree of accountability and responsibility for managing digital media investments.
Some flexibility with working hours may be necessary.