Marketing Snr Coordinator Digital Platforms - Johannesburg, South Africa - Strategic Personnel

    Default job background
    Description
    KEY PERFORMANCE AREAS:
    • Overseeing the development and implementation of digital strategies that promote the brands products.
    • Partner and collaborate with business to ensure that the digital web content supports the businesses overall objectives.
    • Generate insights in relation to the web content and online advertising that can assist the business in attaining its set objectives.
    • Align the e-Commerce platform with the brand, strategy and standards.
    • Create, manage and optimize campaigns across all digital platforms to enhance e-Commerce performance.
    QUALIFICATIONS AND EXPERIENCE:
    • NQF Level credits - 8 level framework) in Marketing, Communications.
    • Minimum of 2 years experience in digital marketing with e-commerce marketing as a speciality.
    • SEO and SEM Marketing and related tools.
    • Knowledge of Google Advertising.
    • Lead generation marketing.
    COMPETENCIES:
    • Digital Media Buying and Optimization
    • Creativity
    • Technologically savvy
    • Research
    • Time management
    • Decision-making
    • Appropriate judgement
    • Ability to multitask
    • Planning from mid to long-term viewpoint
    • Understand website industry best practices
    • Excellent verbal and written communication skills
    • Strong project management skills with the ability to supervise multiple projects