Social Media Manager - Camps Bay, South Africa - HotelJobs

HotelJobs

Verified Company

Camps Bay, South Africa

1 week ago

Posted by:

Thabo Mthembu

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Description

Social Media Manager Village n Life

Responsibilities:

Social Media Strategy:

Develop and execute a comprehensive social media strategy aligned with Village n Life's goals and target audience.

Stay up-to-date with industry trends, platform updates, and emerging social media tools.

Content Creation:

Create high-quality, engaging content for Meta and TikTok that reflects Village n Life's brand identity and resonates with our audience.

Collaborate with the creative team to produce visually appealing and shareable content.

Ad Campaign Management:

Plan, set up, and manage effective advertising campaigns on Meta and TikTok to increase brand awareness, reach, and lead generation.

Monitor ad performance, analyse results, and make data-driven optimizations to maximize ROI.

Community Engagement:

Foster and engage with our online community by responding to comments, messages, and mentions on social media platforms.

Implement strategies to increase user engagement, followership, and brand loyalty.

Social Media Analytics:

Track, measure, and analyse key performance indicators (KPIs) to assess the success of social media campaigns.

Prepare regular reports and provide insights on social media performance to inform future strategies.

Collaboration and Partnerships:

Identify and leverage opportunities for collaborations, partnerships, and influencer marketing to enhance brand visibility and reach.

Stay Informed on Trends:

Stay current on social media trends, algorithm changes, and emerging platforms to ensure Village n Life remains at the forefront of digital marketing.

Requirements:

Proven experience as a Social Media Manager or similar role.

In-depth knowledge of Meta and TikTok platforms, including advertising capabilities.

Strong understanding of social media marketing, content creation, and community management.

Experience in creating and managing successful ad campaigns with a focus on lead generation.

Excellent written and verbal communication skills.

Creative mindset with a keen eye for visual content.

Data-driven approach, with the ability to analyse and interpret social media metrics.

Familiarity with the hospitality or travel industry is a plus.