Lead Generation Specialist - Johannesburg, South Africa - Recruitmom

Recruitmom

Verified Company

Johannesburg, South Africa

2 weeks ago

Posted by:

Thabo Mthembu

beBee Recruiter

Description

Seeking highly motivated and experienced Lead Generation Specialist with experience in lending and dealing with experienced entrepreneurs and owner managed businesses.

As a Lead Generation Specialist, you will be working together with a lending expert.

Your responsibilities include generating leads within the target market, performing initial screening, setting up meetings, maintaining client relationships, driving sales growth.

This role is integral to building a strong sales pipeline, expanding client base, increasing revenue, and contributing to the growth of the company.

The role requires a combination of industry knowledge, sales skills, and a customer-centric approach to achieve success.

The Lead Generation Specialist will contribute in the following areas:

Lead Generation:

Identify and research potential leads that are in line with target market.
Stay uptodate with industry trends and market dynamics to identify new opportunities.
Conduct initial contact and qualification of leads to determine their needs, budget, and timeline for finance in line with qualification criteria.
Collaborate with the sales team to ensure that qualified leads are seamlessly transferred for further sales discussions.
Schedule meetings / discussions with the potential client for the sales team to demonstrate solution(s) and progress the deal through the sales process.
Build and maintain strong relationships with potential clients through effective communication and followup.
Understand clients' unique requirements and pain points to tailor solutions accordingly.
Prepare supporting sales materials, including proposals, presentations, and product demonstrations, for the sales team to present to potential clients.
Clearly articulate the benefits and value propositions of products and service to potential clients.
Analyse data and metrics to track the success of our clients' sales efforts, and provide recommendations for improvement.
Maintain accurate and uptodate records of leads, interactions, and progress in CRM (Customer Relationship Management) software.
Provide regular reports on lead generation activities, conversion rates, and sales pipeline status to the Head of Sales.

Required skills and qualifications

Bachelor's degree in finance, business, or a related field.
2+ years of experience in lead generation, cold calling or sales in the financial, lending, capital raising sphere.
Proven track record in lead generation or sales.
Excellent communication and interpersonal skills, with the ability to build strong relationships with clients.
High energy, positive attitude, with the ability to think creatively and handle multiple priorities.
Willingness to travel to client sites as needed.
Outstanding attention to detail and time management
Willingness to ask for help when required and provide support to others when they need it.