Content Specialist - Edenvale, South Africa - Shoprite Group
Description
Closing Date2023/04/1- Reference Number
SHO
- Job Title
- Job Type
- Location
- Country
- Location
- Province
- Location
- Town or City
- Purpose of the Job
In this role, the incumbent will develop contect that is clear and compelling across the web, mobile and social platforms, whilst adhering to a consistent brand philosophy.
The position calls for someone with high level of creativity,innovation and resourcefulness, couled with leadership skills to promote the brand.
- Job Advert Details
- Job Category
- Job Objectives
- To manage all products on the website
- To provid excellent customer services
- To implement controls to manage the backend and exception reporting
- To research trends and seasons applicable to Furniture Retailers
- To research and report back on findings on google anayics and any other tools available that will enrich the content on the website
- Networking with established industry content writers
- Researching content and consumer trendsto ensure tht content is relevant and appealing
- Responsible for building brand awareness, generateing new leads, growing our customer base, increasing site trffic, improving customer retention and upselling our products and services
- Updating and improving our existing content to make it onbrand, SEO friendly and uptodate
- Planning and executing an effective content strategy
- Monitoring social media and company website metrics
- Strong understanding of digital and social media marketing
- Qualifications
- Preferably Bachelor's degree in communications or similar
- Minimum required qulification matirc
- Experience
- A minimum of two (2) years experience in content creation, backed by a portfolio of published work.
- Retail expreience preferred
- Knowledge and Skills
- Strong interpersonal and communicatiob skills
- Ability to interact with senior Management
- Market rearch skills in retail
- Problem soloving and analytical, thinking skills
- Brand Focused
- SEO (Search Engine Optmisation)
- Social Media inclined
- Editorial,communicating, and coaching skills
- Database Management
- Excel and XML
- Magento
- Hands on experience with relevant information system and good Understanding of UX Design
- Storytelling and advanced writing skills
- Orgainsing and planning skills
The position calls for someone with high level of creativity,innovation and resourcefulness, couled with leadership skills to promote the brand.
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