Public Relations Manager - Sandton, South Africa - Dananda Talent
Description
An NPO, who is part of a leading business school, that assists financially disadvantaged students who wish to study a tertiary qualification has a role available for a Public Relations Manager.
ABOUT EDFORALL
EdForAll initiative is a revolutionary, technology-driven, online higher education programme delivering accredited, high-quality MBAs, bachelor's degrees, diplomas and certificate programmes from as little as R500 per month to financially disadvantaged but deserving students who want to better their lives, career and future prospects.
EdForAll's ultimate goal is to empower students to break out of the vicious cycle of poverty of no education - no job - no money - no education.
The successful incumbent will be responsible for creating and maintaining a favourable public image for EdforAll by communicating programmes, accomplishments and/or points of view on various platforms including news channels and social media channels.
The Public Relations Manager sought will be a media and public relations professional responsible for planning and directing the creation of material that will maintain or enhance the public image of Regenesys as a market leader in higher education.
Responsibilities:
- Fielding media questions and pitching stories to the media
- Preparing media kits and organizing press conferences
- Releasing information to counter negative publicity and handle any crisis and/or emergency communications
- Plan, implement and manage public relations programmes
- Plan and budget for PR events, programmes and initiatives
- Design and review the online content in media announcements and media kits
- Monitoring the corporate image frequently and ensure it is in compliance with company brand
- Check and manage content produced for website and social media channels
- Develop and implement PR policies and procedures
- Measure and provide reports on each PR campaign
- Build longterm relationships with all relevant stakeholders, such as local government, media people, influencers, politicians, etc.
- Produce content for various speeches, events, launches and hearings.
- Steering public appearances and ensuring a smooth process throughout
- Develop and implement crisis communications advice and media strategy, as needed
Skills:
- A proven track record of successful PR campaigns within an NPO
- Excellent communication, presentation and leadership skills
- Outstanding organizational and time management skills
- Aptitude in presentation and public speaking
- Attention to detail
- Able to work under pressure
- A teamplayer
- Selfstarter
Qualifications:
- Bachelor's degree in Public Relations, Journalism, English, Communications or Marketing with a PR or Advertising concentration
- Previous working experience as Public Relations Specialist (3 to 5 years' experience, minimum)
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