Copywriter - Cape Town, South Africa - RIB Software

RIB Software

Verified Company

Cape Town, South Africa

1 week ago

Posted by:

Thabo Mthembu

beBee Recruiter

Description

POSITION TITLE:
Copywriter

REPORTING TO:
Content Marketing Strategist

SPAN OF CONTROL:
Global

BUSINESS UNIT:
Marketing

COMPANY:
RIB Software Gmb

H

LOCATION:
TBD (Remote possibility)

DATE:
January 2023

PURPOSE:

To craft textual content for the marketing and communications function, from everything from advertisements to well-researched articles.

Doing so by learning about the needs of the RIB business and our customers, assisting in the brainstorming process, generating original content, and assisting in other aspects of the creative process
.

Key Tasks & Responsibilities

Creating and editing original copy that is accurate, wellresearched, and meets RIB's needs and deadlines.
Writing clear, attractive copy with a distinct voice, following the RIB brand style guidelines.
Speaking with and interviewing internal and external parties to learn about and unlock our content needs.
Executing on content projects as assigned.
Reviewing and suggesting improvements for the content written by other internal marketers or writers.
Interpreting copywriting briefs to understand project requirements.
Creating and editing original copy that is accurate, wellresearched, and meets RIB's needs and deadlines.
Writing clear, attractive copy with a distinct voice, following the RIB brand style guidelines.
Speaking with and interviewing internal and external parties to learn about and unlock our content needs.
Executing on content projects as assigned.
Reviewing and suggesting improvements for the content written by other internal marketers or writers.
Interpreting copywriting briefs to understand project requirements.
Editing and proofreading copy as required.
Using SEO principles to maximize copy's reach.
Conducting research to formulate ideas or support writing.
Learning about the target audience for copy.
Assisting in other aspects of the creative or research processes to create cohesive, accurate content.
Publishing and monitoring content across all channels to track content success, progress, and optimization requirements.
Giving insights on the content performance.
Collaborate with marketers, designers, PR and other professionals on large

BACKGROUND REQUIREMENTS:

Bachelor's degree in English, communications, or related field.
Previous working experience as a copywriter for 5 years.
Strong and demonstrated writing and typing skills.
Experience writing copy or with a specific industry, such as engineering and construction or technology, beneficial.
Ability to understand the needs associated with a project and the target audience.
Receptive to feedback.
Willingness to meet deadlines.
Understanding of SEO and its role in writing engaging, rankworthy content.
Strong command of spoken and written English.