Digital Strategist - Sandton, South Africa - Raizcorp

Raizcorp

Verified Company

Sandton, South Africa

2 weeks ago

Posted by:

Thabo Mthembu

beBee Recruiter

Description

What are we looking for?

Raizcorp is looking for an amazing Digital Strategist who will be responsible for our digital marketing, and for managing our social media platforms and websites.

If website development and digital marketing are your passion then we want you. This is a high-pressure environment - NOT for the faint of heart

What does this role do?
The Digital Strategist is responsible for digital marketing for Raizcorp and its associated brands. He or she drafts, creates and manages digital campaigns for the various brands within the business.

This includes planning, strategising, budgeting, monitoring and actively adjusting digital campaigns and the overall optimisation of the user experience for all stakeholders within Raizcorp.

The Digital Strategist is a premium brand ambassador, and is responsible for building, maintaining and proactively living the Raizcorp and allied brands.

What experience is preferred?
At least five years' previous experience in a digital role, ideally withing an agency. You must have experience in building and maintaining websites, running digital campaigns, advertising on Facebook, LinkedIn, Google, etc. You must be used to a high-performance and high-volume environment. Raizcorp's marketing department functions under strict deadlines and targets, and you need to thrive in this kind of space.

What kind of personality will excel in this role?

Minimum requirements

Five years' proven work experience in digital marketing
Expertise in multiple social media platforms
Indepth knowledge of SEO, keyword research and Google Analytics
Experience in developing and maintaining websites on WordPress
Familiarity with online marketing strategies and marketing channels
Ability to grasp future trends in digital technologies and adopt them proactively
Degree / diploma in communications / marketing / social media
Budget management
Design and photography experience is a plus
Excellent verbal and written communication skills
Experience in using sociallistening platforms
Experience in using tagmanagement tools
Experience in using conversiontracking tools
Experience in using WordPress
Microsoft Office (Word, Excel and PowerPoint)
A valid driver's licence with own reliable transport is a nonnegotiable for this role

Required experience

SEO / PPC / content marketing / social media marketing
WordPress development
UI / UX design
Analytics
Lead generation
Conversion theory
Landing page design and split testing
Ability to critically evaluate wireframes and design
Development technologies
CRM
Experience in building websites using WordPress, Elementor, Themify and Nicepage
Experience with basic scripting for website development

Software experience

Hootsuite
WordPress
Woocommerce

Cpanel (Heztner)

Domains and hosting
Google Analytics
Google Ads (Search, Display, Responsive)
Data Studio
Google Data Studio
Tag Manager
Facebook / Instagram Ads Manager
Twitter Ads Manager
LinkedIn Campaign manager
SE Ranking (SEO)
Hotjar
Moz

Behavioural competencies

Strong planning, deadline and task focus
Strategic thinker with problemsolving skills
Good attention to detail and accuracy
Excellent communication skills
Multitasking and analytical skills
Proactively engaged in social and digital media trends and developments
Avid reader who stays on top of current news, media and market trends
Team worker
Ability to build and maintain effective working relationships
Outofthe box thinking and creativity
Ability to work under pressure
Open to change and to new learning opportunities
Not afraid of confrontation
Ability to take constructive criticism and take corrective action to make improvement
Emotional maturity and ability to take ownership and accountability