Client Success Manager - Century City, South Africa - Entravision Communications Corporation

Description

Client Success Manager

Century City, Cape Town | Full Time

Entravision in Africa is an African online media and ad-technology business with a rich heritage in the African advertising industry.

For 23 years, the company has represented Africa's most prominent publishers and platforms and helped global brands reach connected consumers and drive business impact.

With a mission to connect brands to consumers, Entravision in Africa helps brands reach audiences at scale through its exclusive partnership with leading platforms like TikTok, Anzu, Boomplay, Triton Digital, and Smadex.

We're looking for individuals who are passionate about digital advertising and ready to make their mark. As a valued team member, you'll have the opportunity to shape the future of our South African operations.

We'd love to hear from you if you're excited about building connections and making a difference across South Africa's leading brands and agencies.

Take the first step towards an impactful journey by exploring this opportunity. Thank you for considering us


I


OBJECTIVES:

Smadex is our Mobile Growth Platform that powers performance, direct response, and brand advertising campaigns across in-app, mobile web, audio, and CTV.

With transparency and contextual targeting at its core, customers can rely on Smadex as a trusted partner to run privacy-centric advertising campaigns with optimized creative strategies to deliver performance.

• As a Smadex Client Success Manager, you will be in a clientfacing role responsible for ensuring the best possible service delivery of campaigns.
• Work closely with agencies and brands to address their needs and resolve client requests daily.
• Gain a comprehensive understanding of the activity within the agency dashboard and use your technical knowledge and platform experience to monitor campaign performance according to clients' KPIs.
• Provide support to clients based on industry best practices for media buying.
• Client Success Managers are client facing and will deal daily and closely with agencies and brands to ensure the best possible service delivery of campaigns, as well as the resolve of client requests.
• The CSM will have full overview and insight into the activity within the agency dashboard and with their

technical knowledge and platform experience, be able to monitor performance according to clients' KPIs and provide support based on best practices for media buying.

II. RESPONSIBILITIES

• Manage and grow postsale client relationships with advertisers of all sizes.
• Work as strong support with the agencies to facilitate smooth implementation of advertising campaigns.
• Assist with strategies to grow client media spend on the platform, identify needs and measure progress.
• Proactively lead product update discussions, educate brands and agencies on new and existing

products, and advise on best practices to drive optimal performance and ground-breaking campaigns.

• Oversee campaign delivery, funding sources, revenue and identifying upsell opportunities with the

sales team.

• Manage campaign bookings; from order generation to implementation.
• Work on the Smadex platform and become proficient at branding and performance campaigns.
• Assist clients with creative thinking and executing of advertising solutions.
• Proficient in campaign management, setting up and optimization. Analyze campaign performance data

to offer clients data-driven business insights and at the same time, use those insights to improve our advertising offering.

• Manage and monitor campaigns for Key Clients (Mobile Apps) on a regular basis, striving to

consistently refine tactics and produce exceptional results for our CPI and CPA campaigns.

• Test and filter out the best sources to work for a successful media buying experience whilst reaching

the client's KPIs.

• Detect growth opportunities and arbitrage to improve performance for each client and across portfolios.
• Provide regular reports to Managers regarding performance, compliance, and growth suggestions.
• Manage the African team performance and job satisfaction.
• Oversee the campaigns ́ success in the African region.

III


PERFORMANCE INDICATORS:

• Accomplish the client's expectations related to the campaign performance.
• Maintain team satisfaction and motivation while acting as the main Ad Operations support in Africa for

Smadex.

• Reach the internal team revenue goals.

IV.


PERSONAL SKILLS, ATTRIBUTES & QUALIFICATIONS:

• 3+ years of experience in account/campaign management and client services role in a digital marketing agency or media business
• You must have worked on and be highly skilled on platforms like Google Analytics, DV360, FB Business Manager, Twitter for Business, etc.
• Experience in working with Excel and Data Analysis
• Excellent written and verbal communication skills
• Excellent project management skills
• Collaborative and Teamworkcentric
• Proactive attitude with excellent organizational and analytical