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    • Content Marketing Specialist - Wes-Kaap - Ntice Search Solutions

    Ntice Search Solutions
    Ntice Search Solutions Wes-Kaap

    1 month ago

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    Description

    Content Marketing Specialist

    A skilled and innovative Content Marketing Specialist is required to spearhead the development of a comprehensive content strategy for our company in Stellenbosch, South Africa.

    This role demands an in-depth understanding of content marketing principles, digital marketing techniques, and audience engagement methodologies to craft compelling, high-performing content across multiple platforms and channels.

    Main Responsibilities

    • To design and implement content marketing strategies that align with business goals and objectives.
    • To create high-quality, engaging content for social media, websites, campaigns, and email marketing initiatives.
    • To optimize content using search engine optimization (SEO) and search engine marketing (SEM) best practices to enhance visibility and performance.
    • To analyze content performance using Google Analytics and paid media tools, making data-driven adjustments to strategies accordingly.
    • To collaborate with internal teams to develop creative and impactful marketing materials that meet business needs.

    Key Qualifications

    • A minimum of 5 years of experience in content marketing, copywriting, or digital strategy.
    • A solid understanding of SEO, SEM, and paid media tools, including Google Ads and Facebook Ads Manager.
    • The ability to craft platform-specific, engaging content for diverse audiences and demographics.
    • An analytical mindset with experience in tracking and optimizing content performance using metrics and analytics tools.
    • Experience in fintech, e-commerce, or digital marketing industries is highly desirable.

    If you possess the necessary skills and expertise, we encourage you to submit your application.

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