Marketing Manager - Pretoria, South Africa - Zeal HR

Zeal HR
Zeal HR
Verified Company
Pretoria, South Africa

1 week ago

Thabo Mthembu

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Thabo Mthembu

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Description

Marketing Manager - Based in Pretoria East:


Introduction:

Our client is looking for a seasoned Marketing Manager to join our team. They function in the IT Solution Space.


Minimum Requirements:


Qualifications & Experience:


  • A tertiary degree in Marketing or related field
  • At least 8+ years' experience in marketing in a solution selling environment
  • At least 5+ years' experience in a senior management position
  • Exceptional relationship management skills with indepth knowledge of marketing strategies, channels, and branding

Overall Purpose of Role:


The Marketing Manager will have oversight and control of the Branding, Marketing, Advertising, PR & Communications function within the organisation and will be responsible for formulating, directing and coordinating all relevant activities.


Main Responsibilities:


  • Ownership of the Branding, Marketing, Advertising, PR & Communications function
  • Manage the Design
- and Marketing team for operations, products and marketing support

  • Liaise and coordinate with the Client Consultant and Sales Enablement teams
  • Assist in developing the marketing strategy in line with company objectives
  • Overall responsibility for brand management and corporate identity
  • Manage the promotion and positioning of the brand, products and solutions
  • Prepare and manage marketing plans and budgets
  • Research and propose innovative ideas and initiatives that will enhance brand awareness and deliver optimal exposure
  • Oversee and manage all marketing material and sales collateral in line with marketing plans
  • Raise brand awareness through the creation of marketing campaigns; own their implementation from ideation to execution

This includes:

  • Website management
  • Social Media management
  • Content management including CRM, Newsletters & Marketing Campaigns, all sales literature and related customerfacing content
  • Internal Marketing: Internal campaigns and communication
  • Industry specific marketing: Events & Communication
  • PR and corporate communications
  • Manage the design team for operations, products and marketing support
  • Measure and report on performance of marketing campaigns
  • Negotiating and liaising with thirdparty marketing agencies
  • Overseeing the company's attendance at events
  • Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives by acting as liaison between different line functions in the company

Other Characteristics:

- be an excellent negotiator, confident, and professional and highly influential and driven
- be positive, enthusiastic and resilient
- have excellent communication and interpersonal skills
- have effective time management and organisational abilities
- have a keen grasp of industry issues and flexibility and adaptability to rapid environmental changes
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