Product Manager Otc Gauteng - MNA Recruitment

    MNA Recruitment
    MNA Recruitment Gauteng

    1 day ago

    Default job background
    Description

    Product Manager - OTC and Front Shop Portfolio

    A global pharmaceutical company seeks a Product Manager for their OTC and Front Shop portfolio to contribute to strategy development for the product portfolio.

    Duties & Responsibilities

    The role includes:

    • Developing and implementing promotion activities in line with the marketing plan and sales cycle to meet sales targets and increase market share.
    • Building relationships with Key Opinion Leaders (KOLs) for brand support.
    • Participating in annual and rolling forecasting processes.
    • Managing costs effectively.
    • Developing a long-term strategic plan for the product portfolio and individual brands, working closely with the Marketing Manager and applying sound marketing principles and analysis tools.
    • Implementing an annual promotional plan to achieve sales targets and grow market share through the sales cycle plan and other communication options.
    • Maintaining ongoing liaison with KOLs in relevant fields.
    • Financially managing the marketing program, including budget planning, resource allocation, and preparing reports.
    • Supporting marketing efforts into the Public Sector and Export Markets.
    • Monitoring and reporting external data from IMS, ImpactRx, and other sources, including market share, sales growth versus major competitors, and trends.
    • Serving as the "market expert" and communicating effectively with internal and external contacts.
    • Contributing to monthly rolling unit forecasts for supply planning purposes.
    • Developing partnerships with key support organizations, ensuring quality programs and managing projects from briefing to implementation on time and within budget.

    Requirements

    • Tertiary qualification in marketing or a related field.
    • Minimum 2-3 years of experience in pharmaceutical industry product management is essential.
    • In-depth knowledge of regulatory and code of conduct issues impacting marketing practices.
    • Ability to negotiate with internal contacts to ensure the effective implementation of "Best Practice" programs with minimal disruption.
    • Strong negotiation and interpersonal skills, enabling win-win outcomes.
    • Proven ability to establish relationships with Government Agencies and other stakeholders in the Healthcare environment.
    • Sound understanding of the Healthcare delivery system and available data sources.
    • Readiness to take leadership roles and become an expert on relevant markets.
    • Professional demeanor and high energy levels as a leader.
    • Ability to work independently and in team settings.
    • Proactive in staying up-to-date with industry developments and customer expectations.
    • Self-reliant with demonstrated PC skills.
    • Willingness to adapt according to business demands.


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