Social Media Marketer - Pretoria, South Africa - Career Crew
Description
Job description Social Media marketer
Our client is looking for a talented social media marketer to administer our social media accounts. You will be responsible for creating original text and video content, managing posts, and responding to followers. You will manage our client's company image in a cohesive way to achieve our marketing goals.
As a Social media manager, we expect you to be up to date with the latest digital technologies and social media trends.
Responsibilities:
- Perform research on current benchmark trends and audience preferences.
- Design and implement social media strategy to align with business goals.
- Set specific objectives and report on ROI.
- Generate, edit, publish, and share engaging content daily (e.g., original text, photos, videos, and news)
- Monitor SEO and web traffic metrics.
- Collaborate with other teams, like marketing, sales, and customer service to ensure brand consistency.
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews.
- Oversee social media accounts' design (e.g., Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions.
Requirements and skills:
- Good to have Social Media Manager skills.
- Proven work experience as a social media manager.
- Hands on experience in content management.
- Excellent copywriting skills.
- Ability to deliver creative content (text, image, and video).
- Solid knowledge of SEO, keyword research and Google Analytics.
- Knowledge of online marketing channels.
- Familiarity with web design.
- Excellent communication skills.
- Analytical and multitasking skills.
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