Sales and Marketing Manager - Stellenbosch, South Africa - Stellenbosch University
Description
Duties/Pligte- Devising appropriate strategies to actively market the gymnasium and the different product offerings to the preidentified target markets in and around Stellenbosch, with specific emphasis on digital marketing strategies;
- Providing sales and marketing assistance to the gymnasium at the Tygerberg Campus as well;
- Establishing, managing and monitoring the development and the successful implementation of all sales, advertising and marketing strategies;
- Ensuring that Standard Operating Procedures (SOP) are developed, established and implemented across the Sales and Customer Care departments within the gymnasium;
- Establishing and implementing weekly and monthly Sales and Marketing Planners to effectively market and promote the gymnasium and all related areas (including group exercise and personal training);
- Configuring daily, weekly and monthly reports regarding contacts, appointments, presentations and sales of all sales consultants;
- Reconciliation of weekly and monthly sales reports, including the monitoring of all debit order contract sales;
- Actively engaging with the sales team to set daily, weekly and monthly targets and continuously driving and managing these processes;
- Proactively recruiting Sales Consultants and Customer Care Assistants on an ongoing basis;
- Providing leadership and management to all Sales and Customer Care staff in the gymnasium;
- Ensuring that effective training and development plans are in place for all Sales and Customer Care staff for all internal and external training interventions;
- Ensuring that all staff members adhere to the companys financial and human resources policies and procedures at all times;
- Assisting the Executive Manager with any other ad hoc projects.
- A related qualification in sales, Marketing or Advertising is essential (relevant inhouse qualifications will also be considered);
- At least six years' work experience, preferably in sales, marketing and/ or advertising;
- The ability to speak in front of large target audiences;
- Computer literate (Microsoft Windows especially in Excel);
- Excellent planning, administrative and organisational skills;
- Passionate about providing service excellence to members;
- Excellent attention to detail;
- Excellent written and verbal communication skills;
- The ability to thrive in a team within a diverse work environment;
- Good conflict management skills;
- Willingness to work after hours and during weekends.
- A fitness industryrelated qualification and experience;
- Previous experience in managing a diverse team will be a distinct advantage.
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