Marketing Specialist - Centurion - Keo-Kutlwi Group (Pty)Ltd

    Keo-Kutlwi Group (Pty)Ltd
    Keo-Kutlwi Group (Pty)Ltd Centurion

    1 week ago

    Default job background
    Full time
    Description

    Job Description

    Summary

    The ideal candidate will be responsible for developing and executing strategic marketing plans, creating engaging content, and managing projects to drive business growth.

    Duties and Responsibilities

    • Collaborate with the Marketing Manager to design, deliver, and monitor strategic projects and objectives.
    • Develop and execute marketing operational plans aligned with the strategy for specific products and audiences.
    • Design and implement multi-channel marketing campaigns, ensuring alignment with strategic objectives.
    • Prepare and deliver go-to-market materials with messaging that resonates with target audiences.
    • Maintain accurate records of campaign performance and provide actionable insights to stakeholders.

    Content Creation & Messaging

    • Create high-quality content for various platforms, including digital, print, social media, and advertising.
    • Collaborate with stakeholders to develop engaging and innovative content that aligns with organizational goals.
    • Conceptualize and develop communication strategies, emphasizing digital and content marketing.

    Project & Vendor Management

    • Manage marketing projects from start to finish, ensuring quality, timeliness, and alignment with objectives.
    • Liaise with internal and external vendors to coordinate promotional events and campaigns.
    • Brief service providers effectively to ensure clear expectations and delivery within deadlines.

    Stakeholder Collaboration

    • Build and maintain relationships with clients, internal stakeholders, and external partners to drive campaign success.
    • Act as a subject matter expert on best practices and innovative marketing solutions for the target segment.

    Innovation & Continuous Improvement

    • Analyze project outcomes and identify lessons learned to inform future improvements.
    • Contribute to an environment of innovation by sharing new ideas and implementing best practices.

    Internal Communication & Engagement

    • Draft and execute internal engagement plans to align employees with organizational goals and campaigns.
    • Support Human Capital with employee-focused marketing and engagement initiatives.
    • Manage day-to-day administrative requirements to ensure seamless execution of marketing activities.

    Sales, Service and Distribution (SSD)

    • Support Sales, Services, and Distribution teams with marketing campaigns and sales initiatives.

    Client Focus & Service Excellence

    • Provide expert marketing advice and solutions to internal and external clients.
    • Deliver on service level agreements by ensuring timely and high-quality delivery of marketing outputs.
    • Promote a culture of exceptional service through strong collaboration and feedback mechanisms.

    Professional Development & Team Contribution

    • Take ownership of personal and professional growth, enhancing industry knowledge and skills.
    • Positively contribute to change initiatives and team innovation efforts.
    • Actively participate in fostering a collaborative, high-performance team culture.

    Requirements

    • Bachelor's degree in marketing/communications or equivalent relevant qualification.
    • 3-5 years' experience as a Marketing consultant or currently occupying a Marketing Specialist role.
    • External and internal marketing experience advantageous.
    • Project management and coordination experience.
    • Experience working with creative partners in marketing communication campaigns.
    • Ability to work with cross-functional teams and agencies.
    • Experience in Financial Industry desirable.
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