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  • Marketing Manager - Durban - HR Genie

    HR Genie
    HR Genie Durban

    2 weeks ago

    HR Genie background
    Description

    Marketing Manager Needed for Global Operations

    About the Role

    We are seeking a motivated and detail-oriented Marketing Manager to support our global marketing operations. This individual will assist in executing marketing strategies, coordinating campaigns, managing a small administrative team, and overseeing projects to enhance brand visibility and achieve business objectives.

    Key Responsibilities

    • Marketing Strategy Support:
    • Develop and implement marketing strategies aligned with company goals in collaboration with the Head of Marketing.
    • Plan campaigns targeting local and regional markets.
    • Team Leadership:
    • Manage and mentor a small team of marketing administrators.
    • Allocate tasks, provide guidance, and ensure team members achieve objectives.
    • Foster a collaborative and high-performing team culture.
    • Campaign Management:
    • Coordinate and monitor marketing campaigns across digital, print, and event channels.
    • Analyse campaign performance and provide optimization insights.
    • Content Creation and Management:
    • Oversee the production of marketing materials, ensuring alignment with brand tone and guidelines.
    • Manage content for brochures, social media, newsletters, and websites.
    • Market Research:
    • Conduct market research to identify trends, competitor activities, and opportunities.
    • Use insights to enhance customer engagement and guide strategy.
    • Event Coordination:
    • Organize and manage promotional events, exhibitions, and product launches.
    • Collaborate with vendors, agencies, and internal teams to ensure seamless execution.
    • Digital Marketing:
    • Manage social media accounts, website, and email marketing campaigns.
    • Contribute to paid media campaigns and SEO strategies.
    • Budget Management:
    • Assist in managing the marketing budget and track expenses efficiently.
    • Stakeholder Collaboration:
    • Liaise with internal teams, external stakeholders, and partners to build strong relationships.
    • Performance Reporting:
    • Prepare regular reports on marketing activities and campaign performance for senior management.

    Requirements

    • Qualifications:
    • Bachelors degree in Marketing, Business Administration, or a related field.
    • Key Skills:
    • Proficient in digital marketing tools, analytics platforms (e.g., Google Analytics), and CRM systems.
    • Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) is an advantage.
    • Strong organizational and project management skills.
    • Excellent written and verbal communication skills.
    • Creative thinker with a keen eye for detail.
    • Ability to work collaboratively in a team-oriented environment.
    • Strong leadership and team management capabilities.
    • A minimum of 5 years of experience in a marketing role.
    • Proven track record of coordinating marketing campaigns, managing a team, and overseeing projects.

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