Digital Marketing Specialist - Durban, South Africa - Talksure

Talksure

Verified Company

Durban, South Africa

1 week ago

Posted by:

Thabo Mthembu

beBee Recruiter

Description

MAIN PURPOSE OF THE ROLE

To manage and develop, implement, monitor and refine our digital strategy across the business for our social media platforms and our google marketing / sales activities.

DUTIES AND RESPONSIBILITIES

Setting and implementing social media and communication campaigns to align with marketing strategies across the business and our brands.
Providing engaging text, image and video content for social media accounts
Responding to comments and customer queries in a timely manner
Providing insights into our digital advertising strategies with Google Adwords and our various website SEO's.
Coordinate with Marketing, PR and Communications teams to ensure brand consistency
Liaise with Product and Sales departments to stay updated on new products, features and services
Liaise with Customer Service to resolve comments and customer queries in a timely manner

QUALIFICATIONS AND EXPERIENCE REQUIRED

Matric
BA in Brand Communications / BA Marketing degree or higher / BCom in Digital Marketing Degree required

years of work experience in social media management and/or strategy in technology, media or google adwords role or similar.

Proven work experience as a social media / digital marketing specialist
Proven ability to work in multidisciplinary teams with copywriters, designers, customer support, product managers, etc.
Google Adwords and SEO knowledge and experience is preferable.
Proficient in Microsoft Office Suite
Experience using Adobe Suite and video editing software beneficial.
Tech Savvy Professional. (Including social media and Google Adwords Experience)
Proficient in monitoring and tracking social media content through content management platforms such as Metaverse, Brand Watch, Hootsuite etc.

BEHAVIOUR AND COMPETENCIES REQUIRED