Growth Marketing Manager - Johannesburg
2 days ago

Job description
About ScytaleScytale is a global leader, an AI-powered company transforming how organizations achieve and maintain trust and compliance.
Our platform automates frameworks SOC 2, ISO 27001, SOX ITGC, GDPR, PCI DSS, and 60+ more frameworks, making compliance smarter, faster, and continuously audit-ready.
Built for startups, scale-ups, and enterprises, Scytale combines intelligent automation, real-time monitoring, and AI-driven insights to reduce manual work and eliminate compliance blind spots.
Recognized as a G2 Leader in GRC and an AWS Rising Star Partner of the Year, Scytale is trusted by hundreds of companies worldwide and known for its technology and partnership-driven approach.
About The RoleWe're looking for a creative, driven, and boldly original Growth Marketing Manager to own Scytale's brand presence across social, content, and community channels.
This isn't a role for someone who likes to play it safe — we want someone who thinks differently, experiments fearlessly, and finds unexpected ways to make our brand impossible to ignore.
If you're energized by building things from scratch, have a knack for identifying what's resonating online before it goes mainstream, and can move fast without sacrificing quality - read on.
A creative thinker who gets excited about finding unconventional angles — not just executing a playbook, but writing a new one
Proven experience managing social media and content strategy for a B2B brand, ideally in SaaS or tech
Strong copywriting skills across formats:
short-form social, long-form editorial, email, and community content
Experience collaborating with executives on thought leadership content and a comfort level in interview and ghostwriting settings
Basic video production skills — scripting, filming, and editing for social platforms
Proficiency with Canva and an eye for clean, on-brand design
Deep, hands-on Reddit experience — you understand subreddit culture, karma dynamics, community norms, and how to build brand trust in spaces that are openly skeptical of corporate accounts
A track record of creating Reddit content that drives real engagement — threads that get upvoted, spark conversations, and bring in traffic organically
A data-informed mindset — you track what's working and adjust quickly
Self-starter mentality: you don't wait to be told what to do next
Nice to Have
Experience with AEO (Answer Engine Optimization) or GEO (Generative Engine Optimization) content strategies
Familiarity with the compliance, security, or SaaS space
Experience with social scheduling and analytics tools
Basic video editing software skills beyond phone-native apps
What You'll Do
Social Media
Own Scytale's voice across LinkedIn (our primary channel), YouTube, X, Facebook, and Instagram. You'll be responsible for the full picture — strategy, calendar, captions, scheduling, and community engagement.
But beyond the basics, we want someone who actively hunts for what's gaining traction, monitors competitors and industry conversations, and isn't afraid to jump into trending moments when they're a fit for our brand.
Executive Thought LeadershipPartner directly with our CEO and senior leadership to ideate, develop, and publish thought leadership content that builds their personal brands and Scytale's authority in the market.
This means conducting interviews, transcribing insights, writing polished long-form copy, and seeing each piece through from concept to post.Community Management & Reddit
Reddit is one of the most powerful — and most misunderstood — channels in B2B marketing, and it's a core part of this role.
You'll own Scytale's entire Reddit presence, and we expect you to treat it with the same strategic weight as any other major channel.
This means knowing the platform inside and out: understanding subreddit culture and rules, identifying the communities where our target audience actually hangs out (think r/soc2, r/cybersecurity, r/startups, r/smallbusiness, and beyond), and building a credible, trusted presence over time — not just dropping links and leaving.
On the proactive side, you'll create and publish original Reddit threads — written as long-form content that provides real value to the community, supports our AEO/GEO content strategy, and organically introduces Scytale to people who've never heard of us.
You'll also keep a close eye on conversations where we can add genuine insight, answer questions, and join discussions in a way that feels helpful, not promotional.
On the reactive side, you'll monitor mentions of Scytale, compliance topics, and competitor discussions, jumping in where it's appropriate to represent the brand — always in Reddit's native, human voice.
You know that a heavy-handed corporate response can do more damage than no response at all, and you act accordingly.
The ideal candidate has real Reddit experience — not just a casual user, but someone who understands community dynamics, karma, subreddit-specific norms, and how to build trust in spaces that are inherently skeptical of brands.
Write engaging, high-quality copy across a range of formats: monthly newsletters, marketing emails, product update announcements, LinkedIn articles, and Reddit threads that support our AEO/GEO content strategy.
You can write for a technical audience without making their eyes glaze over, and for a general audience without oversimplifying.
Video ProductionHandle end-to-end video production for social content — scripting, filming, editing, and posting.
You don't need to be a Hollywood director, but you should be comfortable in front of and behind the camera, and able to produce polished, on-brand short-form video content.
Design & BrandCreate on-brand visual assets using Canva for use across social, email, and other marketing channels. A strong eye for design and brand consistency is a must — even within the constraints of template-based tools.
Public Profiles
Keep Scytale's public-facing profiles current and compelling across review and listing platforms (G2, Capterra, and others), ensuring product updates and brand changes are reflected accurately and quickly.
Why Join Scytale?We're building the future of compliance automation, and we move fast.
You'll have real ownership over Scytale's brand story, a seat at the table with leadership, and the creative freedom to try things that haven't been done before in this space.
If you're ready to make your mark, we'd love to hear from you.Innovative Culture:
Work on a product that's at the cutting edge of security compliance.
Growth Opportunities:
a Unique professional development plan for SDRs to advance within Scytale's sales organization.
Collaborative Team:
Join a supportive, motivated team that celebrates wins and fosters learning.
Work-Life Balance:
We prioritize your well-being, offering a hybrid work model, relaxation spaces, and team events.
Global Impact:
Contribute to helping companies worldwide navigate the complexities of cybersecurity compliance.
Ready to build partnerships that make an impact? Join Scytale today and help us transform cybersecurity compliance for businesses across the globe.
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