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Your main accountabilities:
- Implement the Social Media Strategy and Digital Paid Advertising Strategy, creating, developing and executing social media calendars and campaigns to establish and support lasting positive connections with followers and key external stakeholder groups
- Lead digital marketing initiatives and campaigns to promote company milestones, products and services, measuring and analyzing impact to optimize future strategies
- Actively manage and grow the company's online community, leveraging social media and other digital channels to foster engagement, stakeholder loyalty and brand advocacy
- Collaborate closely with regional Communication Team members, as well as other internal teams and external partners, to ensure cohesive messaging and leverage opportunities for digital engagement
- Develop social media performance reports to guide future content, campaigns and tactics
- Monitor digital conversations and respond to community feedback, managing and mitigating any potential digital crises or negative sentiments
- Oversee day-to-day content management and development across digital platforms, including LDC's Image & Video Bank and Brand Center, ensuring alignment with corporate communication and business developments
- Support global internal communication campaigns and digital channel management, including intranet publications and updates
Your profile: - Degree in Communications, Digital Media, Marketing or a related field
- At least 7 years of relevant work experience in social media management, community management and/or related fields, including in-depth knowledge of digital platforms, channels (especially LinkedIn, YouTube, X, Facebook, Instagram) and trends
- Experience in designing and executing digital and social media strategies and campaigns, relying on in-depth knowledge of digital marketing/advertising and analytics tools, and knowledge of email marketing tools (e.g. MailChimp, HubSpot or Omnisend)
- Strong analytical skillset, combined with genuine interest in learning new tools, gathering data and studying trends to translate insights into action
- Proven ability to manage complex projects, multiple priorities and tight deadlines, preferably with exposure to global projects and a multinational environment
- Excellent copywriting and verbal skills in English
- Experience in a global organization desirable; experience in a trading company a plus
- Experience in: MS Office, SharePoint, WordPress, GA4, Google AdWords, SEO, SEA, Linkedin, Youtube, Meta, X, GoogleAds, Hootsuite, SproutSocial, Brandwatch, Adobe Creative Suite, Figma, VR/AR
*Media / Advertising / Branding jobs in south africa
*Community Manager – Fixed Term Contract in Johannesburg
Community Manager - Gauteng, Johannesburg, South Africa - Louis Dreyfus Company
Description
Louis Dreyfus Company's job vacancy, Career and Recruitment
Job title : Community Manager – Fixed Term Contract jobs in Gauteng
Job Location : Gauteng, Johannesburg
Deadline : May 04, 2024
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