Business Development Strategist - Johannesburg, South Africa - Crayon

Crayon

Verified Company

Johannesburg, South Africa

1 week ago

Posted by:

Thabo Mthembu

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Description

How you'll role

As the Business Development Strategist, you will identify new business opportunities in order to generate revenue, improve profitability and help the business grow.

Your work will involve researching new verticals to the existing business, careful strategic planning and positioning in the appropriate markets, or enhancing the existing operation of the business, position or reputation, by leveraging key capabilities and resources within the company.

You may have a single role in the organisation or lead a team of staff. Your work will often reach across all areas of the business and into new business opportunities. You will be directly accountable to the executive management team and the CEO. To be successful in this role, you should demonstrate extensive experience in business development strategies and marketing.

What you'll do

Develop growth strategy:
Think strategically to see the bigger picture and set aims and objectives in order to develop and improve the business toward sustained growth
Conduct market research to identify opportunities for growth within existing markets or identification of new markets to enter that are complementary to the company's core capabilities
Research business opportunities in the marketplace and provide recommendations as to which may be of interest to the company
Perform competitor analysis toward obtaining or increasing market share
Develop proposals and business models for new business opportunities, including feasibility studies, financial projections, competitor analysis, and trends
Evaluate, develop and implement sales, marketing, and branding strategies for new or existing business
Translate and cascade strategic directives into operational goals:
Ensure the development of a healthy pipeline of opportunities through effective business development for the company
Generate new product/service ideas and implement the relevant research and product development required
Ensure that the business model is well understood and that all business and operational functions are aligned to ensure that customer and stakeholder expectations are met
Develop business plans and set targets aligned to the segment strategy and aspirations
Ensure that standard operating procedures are developed and implemented across the business unit and remain in an auditready state
Facilitate robust business partnering and stakeholder management:
Manages broad stakeholder relationships
Guide the implementation of a clear customercentred strategy (market insights) and role model clientcentric behaviour
Establish channels to improve the customer experience and implement crossselling principles to offer existing clients additional products
Network and build longerterm relationships with others (internal and external) in order to support the achievement of corporate objectives and business growth
Leverage data analytics to anticipate and respond to evolving client needs and champion the generation of new service or product ideas
Keep abreast of trends, competition, legislation and market conditions in order to provide tactical and strategic advice that will translate into unlocking additional value
Attend seminars, conferences and events where appropriate to identify new clients by researching and creating networking opportunities
Demonstrate management and leadership effectiveness:
Align others to best practices and set standards of excellence in the area of speciality
Share knowledge with colleagues and collaborates and network in order to deliver objectives
Establish regular reviews of best operating practice and identifies process changes, training needs, technology enhancements, etc., to achieve improved efficiency
Ensure effective talent management, including succession planning; transformation per the BBBEE targets of the segment and national EAC (economically active population), skills development, and training for a sustainable operating model and diverse highperforming team
Encourage a culture of continuous learning and development in the business area
Enable change initiatives and facilitate a constructive culture shift
Oversee and ensure risk management, governance, compliance, and reporting for the business area
Ensure that the business unit is compliant with the group governance framework, segment strategy, and operating model and any statutory legislation and regulations
Interpret group policies and frameworks for the business and embed them into the business
Enable appropriate supplier procurement oversight and contracting in line with the business's BBBEE objectives, SMME focus, and agile delivery
Function as the segment's single point of contact with external auditors
Identify and manage key strategic risks; escalate where risks cannot be addressed at this level
Understand the unfolding environment that the industry and competitors face and define related risks
Oversee information m