Marketing Account Manager - Cape Town, South Africa - Greys Personnel

Description

Role Overview:
A dynamic individual to fulfill a marketing role, but with slightly less emphasis on strategic and agency experience. The primary focus is on managing general advertising needs,
community management, and social media engagement for a Direct-to-Consumer (DTC) project.

Key Responsibilities:

• Manage baseline marketing activities: social media, content creation, posting, & copy.
• Oversee ambassadors, influencers, & content creators, ensuring a steady flow of quality content.
• Act as the liaison and account manager between the brand and the paid media agency.
• Coordinate with the agency for newsletters, strategy, design, and video editing.

Essential Skills and Traits:

• Excellent communication skills, organization, time management and efficiency.
• Persuasive and adept at representing the brand to potential content creators and ambassadors.
• Strong creative eye for distinguishing between high-quality and mediocre content.
• Ability to curate mood boards and guide photographers for brand-aligned photo shoots.

Desired Experience:

• Previous experience in a similar role is beneficial but not paramount.
• Proven track record of commitment and longevity in previous roles.
• Familiarity with technologies like Shopify and the ability to adapt to new tools like ClickUp.

Personal Attributes:

• Shares brand values, particularly in health and wellness.
• Strong teamwork ethic, commitment, and ability to connect with the team.
• Young , dynamic, and in tune with new technologies and trends.

Additional Considerations:

• Budgeting and financial understanding of the marketing department are bonuses.
• Capability to manage a content team, scheduling, and internal communication.

Recruitment Focus:

• Looking for the right calibre of person, aligning with the brand's ethos and team culture, over specific marketing experience.

NOTE: This is a hybrid position with a 2/3 weekly split.