Freelance Senior Integrated Account Manager - Cape Town, South Africa - Joe Public

Description

Purpose of the role:

The snr integrated account manager is a point of contact between the client and the advertising agency.

The role is involved in managing their campaigns, managing their client's advertising budget and ensuring that the client pays timeously.

Account manager takes ownership over media, accounting, creative and production on all campaigns and has good project management experience across either above or below-the-line accounts.

Key responsibilities:

Day-to-day
Lead and drive the team to provide excellent client services by managing the delivery of the account strategy as well as demonstrate excellent financial management skills ensuring profitability for your accounts
Assist in the development of the agency's relationship with the client from advertising supplier to marketing communication supplier to brand leader
Deliver or exceed your client's business target whilst delivering or exceeding your income target
Assist with new business activities, e.g. project management of a pitch
Ensure detailed strategic case studies of all campaigns are kept and updated every quarter
Explore and secure approval for organic growth + cross-selling
Adhere to company guidelines, such as timely completion of performance conversations and timesheets, accurate revenue forecasts and achieving ultimate utilisation of budgets and targets
Explore and recommend new cost-effective/innovative methods to deliver campaigns
Ensure that the company is at the forefront of innovation and that this knowledge is shared across your peer group and throughout your team
Manage day-to-day activity relating to the client account
Ensure the delivery of exceptional creative services
Client
Have a clear understanding of the client's operational requirements and deliver briefs to agreed plans
Continuously provide input into the strategic direction of each client account and ensure communication of any directional changes to your team and the creative teams
Seek opportunities to develop more business opportunities for your client, utilising additional services whenever possible
Routinely review client account with management t assess business potential and profitability of account relationships
Control information gathered about the client through accurate contact reporting, clear project documentation on costs, copy and artwork instructions
Deliver highest standards of client satisfaction, measuring this through feedback, surveys and campaign evaluation and continuously adapting and adjusting approaches to benefit client needs
Manage client satisfaction evaluation process and achieve optimal satisfactory results
Ensure a clear understanding of the client's business requirements and translate this into clear deliverables for your team
Ensure understanding of the relevant client contract and relevant legal/regulatory guidelines
Financial management
Deliver the best solutions to your client and maximising profit for your client and the agency
Ensure invoicing and financial administration of the highest standards to ensure timeous collection of income for the agency
Provide monthly forecasts and income reports to your team associates
To monitor all billings procedures carried out by the account team and alert account management
Manage client and project profitability
Team work
Raise the profile of the department and foster good relationships across all divisions in the company
Work in partnership with the creative teams to provide an excellent creative solution for your client's needs at all times
Work with all departments to improve efficiencies and delivery on all accounts
Leadership
Manage your team by adhering to the Joe Grow tool
Manage the performance of your team to achieve or better income targets continuously
Allocate resources within your team to maximise skill set and client coverage
Coach and mentor individuals to develop the skills and talent that exist within the agency
Create clear Joe Goals for your team and yourself in line with business and individual needs
Adhere to and ensure adherence to company performance and behaviour expectations, e.g. timekeeping, timeous completion of timesheets, company policies and procedures, etc.


Minimum requirements:


Qualifications:
BA in communications

The ability to write comprehensive and insightful briefs
A sound knowledge of the relevant structures and processes in the agency
Excellent computer skills
Confident communication skills
Financial advertising experience


Computer literacy:

All Microsoft products, example
MS Word
MS Excel
MS PowerPoint
MS Outlook
Chase/Workbook