Category Development Manager, Rest of Africa - Johannesburg, South Africa - Mondelēz International

Thabo Mthembu

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Thabo Mthembu

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Description

Job Description:


Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride.
You ensure that customer plans are developed and executed by supporting the delivery of strategies and tactics for growth.

You understand the business metrics and financial drivers needed to unlock profitable growth for Mondelēz International and our customers and work with key account managers to implement plans to deliver our annual target.


How you will contribute

You will:

  • Leads the development of the trade marketing part of the category annual plans (contract process)
  • Understands market dynamics / consumer insights by channel to participate on trade marketing strategic decisions
  • Leads the business planning meeting where the sales quotas are built in order to accomplish the annual plans based on relevant building blocks
  • Suggests and influences investment in category building blocks, according to category and channel need, and is accountable of execution excellence at point of sale
  • Follows up the competition's commercial activity in the category in order to detect business opportunities and potential threats for the brand
  • Plays a leadership role within the multi categories teams by leading, providing accurate and relevant channel point of sale information that will lead to find business opportunities such as innovations, customer promotions, portfolio, pricing, etc. that will lead to achieve multi categories targets

What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:

  • Category planning and delivering growth through category leadership
  • Having a futurefocused mindset, being curious about industry trends, digital solutions and innovation for consumers, and translating opportunities into business plans
  • Developing and delivering plans, measuring and monitoring results and making recommendations to achieve growth targets
  • Business planning and how to maximize revenue growth
  • Influencing stakeholders and interacting effectively with others with the courage and resilience to hold an alternative point of view
  • Analytical skills and business acumen

This role will be responsible for the following:

  • Support the creation of medium-term category strategies identifying Category Value Drivers. Contribute to relevant consumer insights during brand planning processes and developing customer plans.
  • Accountable for monitoring, analysis and reporting of category performance across channels and key customers through monthly and quarterly dashboards, combining both external and internal data points as well as ensuring both internal and external stakeholders are aligned to the category vision and initiatives.
  • Manage and own the category review process including category story, market analysis and sell in for NPD and reason to believe.
  • Undertake analysis to create compelling category focussed business reviews & recommendations that meet the need of brand, consumer, shopper & retailer.
  • Create and deliver category selling stories to external customers that link internal initiatives to external category growth.
  • Lead the NPD commercialization through the stage & gate process and input any risk and opportunity from a customer and channel point of view.
  • Lead fortnightly crossfunctional teams to discuss & align on priorities (Planogram implementation) across different market managers regions.
  • General reporting and data management from Customer, Distributor and 3rd party sources.
  • Generating adhoc analysis and reports in response to key topics that is required.
  • Support the Annual Commercial planning processes for all of the respective categories to ensure a clearly aligned and commercially strong plan across Sales & Marketing whilst being accountable for crafting the Category channel plan to support the annual business objectives.
  • The Category Development manager expert will be accountable for clearly defining the category shopper segmentation and driving category growth through tactics based on consumer, shopper and customer understanding as input to long term Business strategy. Through the support of the global & local teams, be responsible for identifying priority channels for the Category and developing category strategy, definition and identification of category growth drivers.
  • Using category & commercial expertise, be accountable for giving sales inputs into the early stages of the New product development process to ensure that the shopper opportunity is captured and commercialized across channels and key customers.
  • Conduct comprehensive and insightful channel, category and market reviews as required using external and internal information sources to facilitate internal decision making as well as decision making with customers and distributors.
  • Conduct research and gather information on shopper trends, consumer behavior and local and gl

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